What is ProCampaign?
A marketing automation cloud for data-driven 1:1 campaigns and loyalty management for medium-sized companies and the brand industry. ProCampaign combines a CRM, CDP, campaign and customer lifecycle management, newsletter/SMS/push marketing and loyalty in a web-based marketing cockpit. It centralizes customer profiles across all channels so users can optimize and efficiently manage the entire customer life cycle in order to generate loyal customers from leads. Open standard interfaces ensure integration into a system architecture and the connection of PIM, OMS, POS and eCommerce.