TrustRadius: an HG Insights company

Procreate

Score8.8 out of 10

29 Reviews and Ratings

What is Procreate?

Savage, headquartered in North Hobart, Tasmania, is dedicated to making exceptional creative tools. They are the creators of Procreate, a digital art and illustration app for iPad. Offering 100s of handmade brushes, a suite of artistic tools, advanced layer system, and its Valkyrie graphics engine — Procreate is designed to enable the creation of expressive sketches, rich paintings, gorgeous illustrations and beautiful animations.

Categories & Use Cases

A great tool for very wide skillsets and creative exploration.

Use Cases and Deployment Scope

We've used Procreate previously for artwork-ing and concept-ing client work. Whilst vector tools like Illustrator are great for some illustration styles and formats, Procreate allows us to work with greater flexibility and variation in style. We also use it for quick sketches and workshopping ideas, especially since they can be emailed and transferred quickly.

Pros

  • Illustration
  • Drawing
  • Pen Pressure adaptation.
  • Flexibility of style.
  • Layering

Cons

  • Masking and more complex applications and alterations.
  • Vector creation.
  • File management.

Return on Investment

  • Quick to deliver concepts.
  • Style is flexible per client.
  • Ease of use.

Usability

Alternatives Considered

Adobe Illustrator CC and Adobe InDesign

Other Software Used

Adobe Illustrator CC, Adobe InDesign, SketchUp

Taking digital art to another level.

Use Cases and Deployment Scope

Used to develop compelling visual elements and stories to help facilitate improved engagement with various stakeholders, foster more expansive thinking, and communicate complex ideas.

Pros

  • User friendly, intuitive interface that makes it easy to pick up and create.
  • Diverse features that allow you to explore different forms of expression - no shortage of ways to be creative.

Cons

  • It would be nice to make it easier to turn drawing processes into animations.

Return on Investment

  • No hard numbers, but the visuals have made a huge impact on how people experience our products and workshops. People have commented on how immersive and impactful they are.

Usability

Alternatives Considered

Miro and Adobe Illustrator CC

Other Software Used

Adobe Illustrator CC

Years later and Procreate is still worth the small price tag

Use Cases and Deployment Scope

We have been using Procreate for graphic design work and digital art for both clients and internal projects for several years now as a raster based program.

Pros

  • Great brush library and third party brush market
  • Great for hand lettering

Cons

  • Better pixel rendering when resizing graphics and images already drawn

Return on Investment

  • Great ROI with it's one time purchase and great product updates
  • Great improvement to the brush library with latest release that allows better brush organization

Usability

Other Software Used

Affinity Designer, Affinity Photo, Adobe PhotoShop

Best For Business, Best In Business

Use Cases and Deployment Scope

I'm obsessed with everything Procreate has to offer. I use it on the daily to assist the Illustrators and Graphic Designers in my team. It allows me to create incredibly detailed mockups when words fail to encompass the necessary visual direction. Digital advertising is a fast-paced job where creatives and designers have to meet multiple clients' deadlines with outstanding visuals. Procreate helps me cut down on time needed to give visual direction by allowing me to design mockups myself. What's more, I learned how to illustrate with the app and am now transitioning to a hybrid creative + design role. That wouldn't have happened unless I had an easy-to-use interface like the one Procreate offers!

Procreate also offers a wide variety of in-built brushes that I use to create my personal illustrations, digital collage art, and more. I'm growing as an artist and am able to bridge the gap between myself and the designers on my team as well.

Pros

  • Easy-To-Understand Interface
  • Wide Range of Brushes
  • Custom Asset Sizes
  • Animation Options
  • Intuitive Design

Cons

  • More animation support
  • Vector Illustrations
  • Cross Platform Functionality

Most Important Features

  • Range of brushes
  • Intuitive interface
  • Easy learning curve

Return on Investment

  • Positive impact on delivery times
  • Positive impact on creative to designer communication
  • Positive impact on team to client communication through detailed mockups

Alternatives Considered

Adobe Illustrator CC, Adobe PhotoShop and Adobe After Effects

Other Software Used

Adobe PhotoShop, Adobe Illustrator CC, Unsplash for Brands, Shutterstock