RAP Index

RAP Index is a platform offered by RAP Index that aims to provide insight and intelligence for influence and impact in advocacy campaigns. According to the vendor, this tool is suitable for organizations of various sizes, including small, medium, and large enterprises. The product is primarily used by advocacy professionals, government relations professionals, public affairs professionals, nonprofit organizations, and trade associations.

Key Features

RAP Index Proprietary Scoring Algorithm: According to the vendor, this feature allows users to uncover hidden connections between advocates and policymakers, assess the strength of relationships, identify growth opportunities, and evaluate advocates' ability and willingness to engage in advocacy efforts.

AUTHENTIC: The vendor claims that policymakers prefer to hear from real people with personal stories, and that personal relationships with targeted officials are crucial for effective advocacy. They state that 87% of advocacy professionals believe these relationships are the most impactful.

IMPACTFUL: The vendor asserts that in today's advocacy landscape, form emails are no longer effective. They emphasize the importance of focusing on impact metrics over noise metrics to make issues stand out and drive meaningful policy outcomes.

TARGETED: The vendor suggests that building a "SEAL Team" of advocates allows for highly targeted and focused advocacy campaigns. They claim that this strategic approach can increase the chances of success while decreasing advocate fatigue.

RAPid Access: According to the vendor, this feature is designed for intense, high-stakes challenges and crisis situations. They state that it enables organizations to quickly address, mold, and manage legislative language or perceptions. The feature offers personal outreach to officials, earned media opportunities, new coalition prospects, and more.

Key Contact Management: The vendor provides a dedicated platform for building and growing a key contact program. They state that it helps identify, cultivate, and engage impactful advocates while ensuring organizations understand and participate effectively in the legislative process.

BillTrack50: According to the vendor, this feature serves as a research and tracking platform for state and federal legislation. They claim that it aims to facilitate understanding and participation in the legislative process, and when combined with RAP Index's personalized advocacy, it enhances impact and outcomes.

AdvocacyWorks 535: Founded by Seth Turner, former Director of Citizen Engagement at the Congressional Management Foundation, AdvocacyWorks 535 helps advocacy associations unlock and measure their supporters' potential to influence elected officials. It offers tools, resources, and trainings for citizen engagement.

Key Advocacy: This feature specializes in developing nationwide grassroots and grasstops programs for associations, nonprofits, and corporations. The vendor offers highly-customized advocate training for Capitol Visit Days and year-round engagement. They state that their training programs cater to association members, nonprofit volunteers, and C-Suite executives.

Nationbuilder Integration: The vendor states that RAP Index offers an API option to share key data points between RAP Index and NationBuilder systems, enabling seamless integration and enhanced functionality.