TrustRadius: an HG Insights company

What is Recapture?

Recapture is an email marketing automation platform designed to assist e-commerce businesses in recovering lost revenue by targeting and engaging with customers who have abandoned their shopping carts or made previous purchases. This software solution is suitable for small and medium-sized businesses, online retailers, and digital marketers, particularly those utilizing platforms like Shopify, WooCommerce, BigCommerce, and Magento.

Key Features

Abandoned Cart Recovery: Recapture facilitates abandoned cart recovery for e-commerce stores by automatically sending follow-up emails to customers who have abandoned their carts. It is claimed that Recapture's emails help the average store recover over 10% of abandoned carts.

Post Purchase Emails: Users can send customized post-purchase emails to customers, aiming to increase average order value (AOV) and encourage repeat purchases.

Winback Emails: Recapture enables the creation of winback emails to re-engage inactive customers and boost customer lifetime value (CLTV). Users can design targeted winback campaigns.

Broadcast Emails: Recapture allows users to send broadcast emails to a subscriber list, including promotional emails, newsletters, and other campaign types. Segmentation options enable targeted messaging to specific customer segments.

Popups & Collectors: Recapture supports the creation of popups and collectors to capture email addresses. Various types of popups, such as add-to-cart popups, timed popups, and scroll activity popups, can be utilized to enhance email capture and improve cart recovery rates.

Intuitive Email Editor: Recapture provides an easy-to-use drag-and-drop email editor, enabling users to design and customize emails without requiring coding or technical skills.

Readable Reports: Recapture offers straightforward analytics reports delivered via email on a daily, weekly, or monthly basis. These reports provide performance metrics to help users track the impact of Recapture on their store's revenue.

Support: Recapture offers customer support services, ensuring users can obtain assistance and prompt responses to their queries.

ROI Tracking: Recapture provides clear reports that demonstrate the platform's impact on store revenue, including easy-to-read graphs and analytics to help users assess their return on investment (ROI).

Fast and Easy Setup: Recapture boasts a quick 5-minute installation process, and the intuitive email editor allows for swift campaign setup and activation.

Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Technical Details

Technical Details
Deployment TypesSaaS
Operating SystemsWeb-Based