Neptune Retail Solutions
What is Neptune Retail Solutions?
Neptune Retail Solutions, an evolution of the former company News America Marketing and augmented through the acquisitions of RevTrax and Quotient Technology, is a digital retail advertising and marketing solution provider that connects the consumer through every step of their shopping journey by linking digital media, digital incentives and media at the moment of truth, at-shelf. Neptune is an advertising partner for CPGs and retailers seeking to drive sales results.
Neptune's In-Store Media Network provides media at-shelf in over 66,000 retail locations where the vendor states that 94% of consumer purchases are made. They provide their digital incentives network in North America, which delivers thousands of coupons, rebates and cash back incentives to millions of shoppers every month through retail partnerships and apps.
Neptune's near-store DOOH Network contains over 725,000 screens and is powered by the company's Polaris Targeting Platform featuring screen-level indexing capabilities to deliver contextual brand relevance in real-world environments that are linked to in-store campaigns and maximize sales performance.
The Neptune Promotions Intelligence Platform analyzes billions of activations annually to continuously optimize campaign performance and planning, with the goal of driving stronger CPG results with each campaign.
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Technical Details
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FAQs
What is Neptune Retail Solutions?
Now with the acquisitions of RevTrax and Quotient Technology, Neptune Retail Solutions is a digital retail marketing provider that connects the consumer's shopping journey by linking digital media, digital incentives and media at the moment of truth.