Name: Riddle
Price: 39 USD
Author: Riddle

Digital Adoption

Help Desk

Web and Video Conferencing

Customer Support

Bug  Tracking

Software Repositories

Development

Online Proctoring Software

Education

Audit

Business Intelligence (BI)

Collaboration

Enterprise Generative AI

Visual Collaboration

Enterprise

Accounting

Revenue Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Payroll

Recruitment Automation

Succession Planning

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printers

AIOps

C/C++ Integrated Development Environments

Cloud Storage

Cybersecurity Consulting

Data Center Infrastructure Management

Data Quality

Data Virtualization

Desktop Management

Distributed Denial of Service (DDoS) Protection

Fraud Detection

Hadoop-Related

Hosted Virtual Desktop

Integration Platform as a Service (iPaaS)

MLOps

Managed Public Cloud Infrastructure

Mobile Data Security

Monolithic Frame-based Disk Arrays

Network Performance Monitoring

Process Mining

Relational Databases

Security Awareness Training

Web Access Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Appointment Scheduling

Consumer Ratings & Reviews

Content Management

Email Marketing

Event Registration

Landing Page

Marketing Automation

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

AI Meeting Assistants

Project Management

Professional Services

Customer Relationship Management (CRM)

Lead Generation Services

Sales

Antivirus

User and Entity Behavior Analytics (UEBA)

Security

Construction Accounting

Hotel Management

Library Management

Mental Health

Multiple Listing Service (MLS)

Pharmacy

Scholarship Management

Telemedicine

Utilities

Vertical-Specific

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### Quiz Creation Tools
Users consistently highlight Riddle's quiz creation tools as a standout feature, praising its intuitive interface, visual customization options, and responsive customer support. While some users initially faced a learning curve, the majority found the platform easy to navigate once they familiarized themselves with it. The ability to create visually appealing and professional quizzes, coupled with prompt and detailed customer service, has garnered positive feedback from users across various industries. Despite a few minor integration issues reported by some users, the overall sentiment towards Riddle's quiz creation tools remains largely positive, with users expressing satisfaction with the platform's capabilities.

### Design and Customization
Users unanimously praise Riddle for its exceptional design customizations and beautiful quiz creation capabilities. The platform's intuitive interface and plethora of customization options allow users to effortlessly craft visually appealing quizzes tailored to their specific needs. Reviewers highlight the ease of use and the ability to create professional-looking quizzes with unique design elements. The customer service aspect also receives high praise for its prompt and detailed responses, enhancing the overall experience of utilizing Riddle's design and customization features.

### Lead Generation Strategies
Users have expressed varying opinions regarding Riddle's lead generation strategies. While some have lauded its ability to significantly improve lead generation and streamline integration with platforms like Zapier, others have encountered challenges with initial outreach and plan renewals. The overall consensus seems to be that Riddle's lead generation strategies offer valuable features but may require further enhancements in terms of communication and pricing transparency.

### Marketing Automation Features
Users consistently highlight Riddle's marketing automation features as a strong point, emphasizing its ability to streamline processes and enhance marketing strategies effectively. The platform's intuitive interface and robust functionality make it a preferred choice for those seeking efficient solutions for transitioning and fixing digital content seamlessly.

### Campaign Management
Users generally praise Riddle's campaign management capabilities. The feedback highlights the software's ability to meet the objectives of various campaigns effectively. While some users appreciate the straightforward nature of the platform without unnecessary complexities, others value the consistent improvements and investments made in the tool over time. This positive sentiment towards Riddle's campaign management suggests that it is a reliable and efficient solution for executing diverse marketing initiatives.

Robust and Intuitive Platform: Many users have found Riddle to be incredibly robust and intuitive, especially considering its cost. The software offers a lot of flexibility and different opportunities for creating quizzes, making it suitable for various purposes. Users appreciate how easy it is to navigate and the wide range of features available, allowing them to create professional-looking quizzes without unnecessary complexities.

Responsive Customer Support: Reviewers consistently highlight the quick and helpful customer support provided by Riddle. Any issues or questions are promptly addressed, with the support team going above and beyond to assist users. Some users have even received support on weekends, demonstrating the dedication of Riddle's customer service team. Additionally, reviewers appreciate the wealth of resources directed towards them such as blogs and how-to videos, further enhancing their experience with the software.

Seamless Integration Capabilities: Riddle receives praise for its integration capabilities, particularly with popular platforms like Zapier and Mailchimp. This allows for automatic loading of leads into audiences, streamlining the lead generation process for businesses. Users find this feature highly valuable in saving time and effort while ensuring smooth data management across multiple platforms.

Integration Limitations: Some users have expressed that they encountered limitations when integrating Riddle with ActiveCampaign and AdSense. However, these reviewers acknowledged that the issues were promptly addressed by the Riddle team and did not attribute them to any fault of the software.

Missing Features: Several users have mentioned that certain features they expected to be present in Riddle were missing. However, these reviewers noted that the help desk was aware of these omissions and had plans to implement them in future versions of the software.

Steep Learning Curve: A few reviewers pointed out that it takes time to become familiar with Riddle and customize templates according to their needs. Although initially challenging, once users became acquainted with the software, creating quizzes and polls went smoothly for them.

Riddle has proven to be a versatile platform for creating and customizing quizzes, catering to users with different levels of technical expertise. Users have praised the software's ease of set-up and intuitive interface, allowing them to quickly create engaging quizzes. With a wide range of customization options available, Riddle enables users to tailor their quizzes to meet their specific needs.

The automatic organization of quiz results in a high-low order has been highly appreciated by users, making it effortless to analyze and interpret the data. Additionally, the seamless integration with ActiveCampaign and Google Sheets eliminates the need for additional tools like Zapier, streamlining the workflow for users. The exceptional customer support provided by the Riddle team has received positive feedback, with personalized training videos and quick live chat responses ensuring that users feel supported every step of the way.

Riddle has found utility across various industries and user profiles. Digital media managers and solopreneurs have successfully transitioned their content using Riddle, while marketing agencies have leveraged its customization options, beautiful design, and formatting across multiple devices to boost lead generation and conversions. By saving time and effort for marketers, Riddle has become a valuable tool for creating quizzes for clients from diverse sectors.

While there have been some negative experiences related to auto-renewal issues and difficulties in downgrading plans, the overall functionality and integrations offered by Riddle have been commended by users. The desire for more inclusive gender options within the software has also been expressed. Nevertheless, Riddle continues to attract new users seeking a resourceful platform for quiz creation and an effective marketing tool. Its ability to enhance the professional look of blogs and provide resources for financial assessments and early retirement planning has made it particularly appealing in those domains.

Basic

Team

Adobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles.

Growth

Select

Prime

Ultimate

ActiveCampaign helps small teams power big businesses with a platform for intelligent marketing automation. It provides email marketing, marketing automation, and CRM tools that help businesses to create incredible customer experiences.

Starter

Plus

Riddle

70% of marketers say Marketing Automation software is critical to their goals. Find the right tool for you.

The Buyer's Guide to Marketing Automation

Marketing Automation is a subset of Enterprise Marketing Management. Marketing automation software nurtures leads with relevant content, and then routes prospects to a sales rep at the optimal point in the buying process. Key functionality includes:

- Automated marketing campaigns & click tracking
- Email, landing pages and online registration pages
- Lead scoring, lead nurturing & lead management
- Analytics and reporting

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Lead Management

The process of tracking and managing prospective customers from lead generation to conversion.

Lead nurturing automation

Users can set up targeted drip email campaigns based on time intervals or prospect behavior, to automate the lead nurturing process and move them further down the sales funnel.

Lead scoring and grading

Users can set up the software to automatically rate leads based on calculations such as buying signals, such as form submissions, or page views, and automatically qualify leads based on demographic factors.

Data quality management

The software helps store, manage, and organize data around each lead, and avoid data problems such as duplicate contacts or non-standard formats.

Automated sales alerts and tasks

The software helps ensure that a sales person is notified of lead activity and can act on the information in a timely fashion.

Lead segmentation and distribution

Facilitates the distribution and assignment of leads to sales representatives or teams, ensuring a fair and efficient allocation of leads for follow-up and conversion.

Campaign Management

Users can schedule campaigns and/or events with reminders, announcements, etc.

Calendaring

The software helps users maintain a calendar of all marketing activities.

Event/webinar marketing

Users can streamline event marketing with features such as personalized invitations, registration, reminders and post-event follow-ups.

Social Media Marketing

Using social media networks to help amplify marketing endeavors.

Social sharing and campaigns

Users can incorporate social share buttons into campaigns to allow recipients to easily share content. Users can track shares as well.

Social profile integration

The software incorporates social profile data and social share histories to enhance segmentation and scoring of contacts.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Platform & Infrastructure

Features related to platform-wide settings and structure, such as permissions, languages, integrations, customizations, etc.

An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.

Role-based workflow & approvals

Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.

Customizability

Users can customize their instance with features like custom fields and custom objects.

Integration with Salesforce.com

The software can integrate with Salesforce.com bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Integration with Microsoft Dynamics CRM

The software can integrate with Microsoft Dynamics CRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Integration with SugarCRM

The software can integrate with SugarCRM bi-directionally, allowing for data syncs, activity alerts, campaign triggers, enhanced reporting, and lead assigning.

Third-party software integrations

Integration functionality with third-party or in-house systems.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.