Segmentail

Segmentail by Status2 headquartered in Barcelona is an omnichannel retail CRM platform that helps to make sense of customer data and use it to provide personalized experiences throughout their customer journey. It can also automatically import data related to customers, transactions and promotions from different sources such as: e-commerce platforms, POS software, Contact Managers, etc.

The information in a single profile per client is then analyzed: online and offline, unified. This transforms raw data into customer segments to engage with. The segments generated in segmentail are then used to personalize marketing campaigns, so as to offer fully personalized shopping experiences and generate better results.

Each client is different. To have meaningful interactions with them, more than only their basic information. How do they interact with e-commerce? Do they respond to email marketing campaigns? What do they say about the company on social networks? Segmentail aims to puts at information at the user's disposal, so as to communicate with each client.