Name: Serverside.ai
Author: Nowtilus

Help Desk

Web and Video Conferencing

Customer Support

Classroom Management

Education

Business Intelligence (BI)

Collaboration

Digital Rights Management (DRM)

Risk Management

Statistical Analysis

Workspace Planning

Enterprise

Accounting

Digital Banking

Invoicing

Nonprofit Accounting

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Leadership Development

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Application Performance Management (APM)

Archiving

Cloud Cost Management

Cloud Storage

Configuration Management Databases

Data Catalog

Data Lakehouse

Database Performance Monitoring

Email Verification

Firewall Security Management

Fraud Detection

IP Address Management (IPAM)

Integration Platform as a Service (iPaaS)

Internet Performance Monitoring

Internet Security

Managed IT Service

Mobile Application Performance Monitoring  (APM)

Network Monitoring

Network Performance Monitoring

Observability

Release Management

Software Asset Management

Wireless LAN

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Domain Registration Services

Email Marketing

Marketing Automation

Native Advertising

Screen and Video Capture

Social Media Management

Social Media Marketing

Survey & Forms Building

Tag Management

Web Analytics

Website Builder

Marketing

Project Management

Writing and Proofreading Tools

Professional Services

Customer Relationship Management (CRM)

Social Commerce

Sales

API Security

File Integrity Monitoring

Security

3D Modeling

ID Card

Last Mile Delivery

Legal Case Management

Nonprofit Fundraising

Oil and Gas

Rental Property Management

Spreadsheet

Vertical-Specific

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Serverside.ai, developed by Nowtilus GmbH, is an Open Dynamic Ad Insertion Platform that aims to assist broadcasters, telcos, TV manufacturers, and content providers in monetizing their AVOD and TV streaming services. The platform offers seamless integration of personalized and relevant ad experiences, targeting large TV-like audiences. Serverside.ai is positioned as a valuable tool for professionals in the broadcasting, telecommunications, TV manufacturing, and content provider industries, with the potential to scale their content businesses and maximize revenue.

## Key Features

**Dynamic ad-insertion by manifest manipulation**: Serverside.ai enables dynamic ad-insertion by manipulating the content manifest, which the vendor claims enhances the viewer experience through seamless integration of personalized ads into the streaming content.

**Scaling for large TV-like audiences**: According to the vendor, Serverside.ai is designed to handle large TV-like audiences, ensuring smooth ad insertion and streaming, even during peak viewing times.

**API for automation and ad conditioning**: Serverside.ai provides an API that allows for automation and ad conditioning, enabling broadcasters and content providers to streamline their ad operations and deliver targeted ads to specific audiences.

**Minimized reactance by enhanced viewing experience**: By utilizing server-side ad insertion, Serverside.ai aims to minimize reactance and provide an enhanced viewing experience for the audience. The vendor claims that this eliminates buffering or pixelated images that can occur with client-side ad insertion.

**Increased yield from higher CPMs due to targeted video ads**: Serverside.ai allows broadcasters and content providers to deliver targeted video ads to their viewers, potentially resulting in higher CPMs (Cost Per Thousand Impressions) and increased revenue, according to the vendor.


Serverside.ai by Nowtilus is an Open Dynamic Ad Insertion Platform that integrates within a streaming ecosystem, ad servers, and SSPs to scale OTT content-oriented businesses. It helps broadcasters, telcos,  TV manufacturers, and content providers to monetize their AVOD and TV streaming by offering seamless, personalized, and relevant ad experiences.

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Serverside.ai

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What is Serverside.ai?