TrustRadius: an HG Insights company

What is Surefront?

Surefront is a product collaboration platform that integrates Product Lifecycle Management (PLM), Product Information Management (PIM), and Customer Relationship Management (CRM) to enhance business processes such as merchandising, product development, vendor management, and sales.

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Assortment Optimization. This displays all merchandising flows, and assortments can be viewed with other team members. Product and assortment data can be retrived, and pricing targets and goals tracked.
the quoting interface. This is used to send quotes at the click of a button, and to customize quotes for each buyer. It features high resolution images, all product details, and the ability to send quotes to non-Surefront users.
the quote management interface. This is used to receive quotes from any supplier, liive chat in every quote with suppliers, view all product data and images, ask for quote revisions and negotiations, and retrieve quote data.
the quote negotiation interface, where users can live chat with buyers in the quote, finalize the quote details without email, calculate costs and margin, edit or add to the quote as needed, or add team members to the quote.
Product Showcases. When the product catalog is uploaded the user can create unique product showcases, share product details, sort through catalog data, and showcase to buyers even if details are not on Surefront.

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