Name: Syntho
Author: Syntho

Help Desk

Kiosk

Web and Video Conferencing

Customer Support

AI Code Generation

Automation Testing

Beta Testing

Feature Management

Development

Virtual Classroom

Education

AI Document Creation

Business Intelligence (BI)

Collaboration

Demand Planning

Internal Communications

Knowledge Management

Quality Management

Supply Chain Visibility

Whistleblowing

Enterprise

Accounting

Cash Flow Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

Employee Monitoring

HR Management

Payroll

Talent Intelligence

Talent Management

Video Interview

Workforce Analytics

Workforce Management

eLearning Content

Human Resources

Blockchain-as-a-Service (BaaS)

Business Process Automation

Cloud Data Warehouse

Cloud Storage

Data Integration

Data Replication

Database-as-a-Service (DBaaS)

Embedded Database

Encryption Key Management

Fraud Detection

IT Alert Management

Integration Platform as a Service (iPaaS)

Network Performance Monitoring

OpenStack Cloud

Scale-Out Storage

Test Management

User Activity Monitoring

Value Stream Management

WAN Optimization

Web Content Filtering

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Email Marketing

Enterprise Marketing Management

Grant Management Software

Livestream

Marketing Automation

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Auction Software

Customer Relationship Management (CRM)

Sales Consulting

Sales Incentive Compensation Management

Sales Training

Sales

Agriculture

Inventory Management

Last Mile Delivery

Military and Defense

Online Ordering

Shipping

Vertical-Specific

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Priority Matrix

Appfluence

eMeetingsOnline

FastPIPE

FastEST, Inc.

ReportsNow

AspenOne Supply Chain Management

Aspen Technology

Crowdtap

Document Locator

ColumbiaSoft

Frosmo

Frosmo Ltd

Azurepath

Azurepath, LLC.

Aras PLM

Aras Corporation

Syntho is a synthetic data generation platform that aims to meet the diverse needs of small to large enterprises. According to the vendor, Syntho enables data analysts, data scientists, data engineers, AI/ML researchers, and professionals in industries such as healthcare, finance, retail, and telecommunications to generate artificial data that replicates the statistical characteristics and patterns of real-world data. This solution is said to unlock hidden insights, ensure privacy and data protection, facilitate data testing, and support various use cases across industries.

## Key Features

**Synthetic Data Generation**: According to the vendor, Syntho allows users to artificially generate synthetic data using algorithms and statistical techniques. It is claimed that Syntho replicates the statistical characteristics and patterns of real-world data, providing completely new and artificial data points with no one-to-one relationship to real data.

**Privacy-by-design**: The vendor states that synthetic data generated by Syntho consists of completely new and artificial data points, ensuring privacy and data protection. It is claimed that this feature helps organizations comply with privacy regulations such as GDPR, enabling the use of sensitive data without the risk of data breaches.

**Data Unlocking**: According to the vendor, Syntho helps unlock hidden insights by generating synthetic data from sensitive or locked data. It is claimed that Syntho overcomes data scarcity and up-samples edge cases, allowing the use of synthetic data to train models and perform analytics on a larger scale.

**Data Testing**: The vendor claims that Syntho allows users to generate production-like test data by combining real and synthetic data. It is stated that Syntho offers various mocking techniques to complement real data with synthetic data, providing a fully automated and integrated approach for efficient testing processes.

**Demo Data**: According to the vendor, Syntho enables users to generate synthetic data for product demonstrations to potential clients and partners. It is claimed that Syntho also allows the use of synthetic data for training and onboarding new employees, as well as sharing synthetic data for vendor evaluation and collaboration purposes.

**Accuracy and Quality Assurance**: The vendor states that Syntho Engine provides a user-friendly self-service platform for generating AI-generated synthetic data. It is claimed that the synthetic data generated by Syntho is approved by the data experts of SAS for accuracy and quality. The vendor also claims that a thorough quality assurance report is provided for each synthetic data run.

Personal

Team

Department

Organization

Clear Analytics

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Oracle Marketing

Syntho

Data Management Platforms (DMP) are one component of what is often referred to as "Ad Tech" or digital advertising technology. A DMP is a kind of data warehouse that sorts and stores information that is subsequently used by marketers and advertisers. The most typical use is to house structured information from a number of different systems and organizing it at the customer level (if it’s about your customers or prospects), or at the cookie level (if the person is unknown).

Data Management

Data Collection

Data collection is important for building a centralized repository of customer, audience, or user data.

Collection of first-party data

Collecting all first-party data (website traffic data, CRM; data, subscription data, social data, etc.) in a centralized place for subsequent analysis.

Collection of third-party data

Third-party (external) data is collected and combined with first-party data.

Access to Third-party Data Providers

Data transfer to ad networks and exchanges for media buys.

Data Classification

Classification of data is organizing it into taxonomies

Audience taxonomy

Software enables construction and organization of site data into a structured taxonomy.

Tag Management

Tag-based audience management to assist with categorizing data into a hierarchical data taxonomy

Data Analysis Dashboard

Dashboard enabling data to be segmented to help reach audiences more precisely.

Ad Network Integration

Integration with main ad networks, and exchanges to make accurate media buys.

Data Transfer

Transfer of data to ad exchanges to match third-party to segments.

DSP integration

Integration with DSP platforms for ad buying

DMP Analytics

Campaign Analytics

Dashboard for measuring and comparing campaign performance.

Audience Analytics

Visibility into the performance of different audience segments

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Data Management Platforms (DMP)

Syntho

Overview

What is Syntho?