Name: Incremental
Author: Tradeswell

Help Desk

Web and Video Conferencing

Customer Support

AI Code Generation

Accessibility Testing

Development

Classroom Management

Virtual Classroom

Education

Business Intelligence (BI)

Collaboration

Data Extraction

Emissions Management

Integrated Workplace Management (IWMS)

Intellectual Property (IP) Management

Risk Management

Enterprise

Accounting

Digital Banking

Nonprofit Accounting

Treasury Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

3D Printing

Authorization

Cloud Storage

Configuration Management

Data Collaboration

Fraud Detection

Game Engine

IP Address Management (IPAM)

Integration Platform as a Service (iPaaS)

IoT Security

LAN Switches

License Management

Network Performance Monitoring

Network Security

Open-Source Database

Operating Systems

SOA Governance

Service Desk Outsourcing

Single Sign-On

Vendor Risk Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Appointment Scheduling

Audience Intelligence

Content Experience

Content Management

Customer Journey Mapping

Email Marketing

Influencer Marketing

Market Research

Marketing Automation

Social Media Management

Survey & Forms Building

Text to Speech

Video

Video Marketing

Web Analytics

Marketing

Meeting Room Booking

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Performance Management

Social Commerce

Sales

Virtualization Security

Security

Agriculture

Banking

Donor Management

Equipment Rental

Rental Property Management

Vertical-Specific

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Tradeswell is a measurement and predictive analytics platform designed to assist businesses in evaluating, planning, and predicting the impact of commerce and retail media decisions. According to the vendor, this tool caters to brands of all sizes, including small, medium, and large enterprises. Ecommerce managers, marketing managers, advertising managers, brand managers, and retailers from various industries utilize Tradeswell to make data-driven decisions for potential growth.

## Key Features

**Retail Media Measurement**: According to the vendor, Tradeswell enables users to measure the impact of each dollar spent on incremental sales and predict the future impact of different investment scenarios. It also offers the ability to optimize campaigns towards incremental sales and determine advertising budgets for profitable growth.

**Commerce Analytics**: Tradeswell allows users to gain transparency at the SKU and campaign level, identify gateway products and top cohorts, track sales targets and profit goals, and uncover costs with SKU-level net-margin reporting.

**Portfolio Management**: The vendor claims that Tradeswell consolidates multiple brands and lines of business into a single view of performance. It provides multi-party accessibility, delivers executive reporting with brand drill downs, and streamlines quarterly business reviews.

**Data Integration**: Tradeswell automates data collection, normalization, cleansing, and categorizing, according to the vendor. It also allows users to integrate data sources in minutes and integrate with data lakes and business intelligence tools for easy dissemination of insights.

**Agencies**: According to the vendor, Tradeswell provides transparency in attribution and implements a single source of truth. It aims to save time with automated data collection and reporting, and helps manage budget and goal setting expectations with predictive models and simulations.

**Brands**: Tradeswell, as per the vendor, offers transparency in attribution and helps brands set and exceed goals based on predictive models and simulations. It enables confident decision-making through simulations and encourages collaboration with access and sharing tools.

**Professional Sellers**: According to the vendor, Tradeswell provides professional sellers with transparent reporting on behalf of brands. It aims to offer a single source of truth, allowing users to dive deep into data to identify trends and actionable insights. Additionally, it keeps stakeholders informed with automated performance emails.

Bootstrap

Scale

Contract

TUNE Partner Marketing Platform

Piano Analytics, formerly AT Internet, provides digital analytics to help customers measure their audience, optimise their digital performance and create value. From data collection to exploration, activation, and the sharing of actionable insights, the Piano Analytics Suite is designed to provide reliable high-quality data to enhance decision-making company-wide. Adapted to e-commerce, media, finance/banking, and corporate websites & mobile apps, the vendor promises an easy-to-use solution accessible to everyone, whether they’re business users, analysts, or data scientists.

Business

Premium

Piano Analytics

Incremental

Marketing Attribution

Tradeswell

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

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Marketing Attribution Software

Incremental
Formerly Tradeswell

Overview

What is Incremental?