TrustRadius: an HG Insights company

What is Triptych?

Triptych Through-Channel Marketing Automation Platform is a solution designed to empower internal and distributed sales teams. According to the vendor, this platform aims to address challenges, facilitate decision-making, foster innovation, and ensure compliance without relying on leadership. Triptych caters to businesses of various sizes, including small to large companies. It is utilized by professionals and industries in healthcare, financial services, and manufacturing sectors.

Key Features

Asset Management Module: According to the vendor, Triptych's Asset Management Module allows users to store, categorize, and search for assets, ensuring easy access and compliance with brand guidelines and regulatory requirements.

Business Intelligence Module: The vendor claims that Triptych's Business Intelligence Module provides real-time insights into content performance. Marketers can analyze data, receive feedback from sales representatives, and make data-driven decisions to optimize marketing strategies.

Campaign Management Module: Triptych's Campaign Management Module enables users to plan, execute, and track marketing campaigns seamlessly. Users can create customized campaigns, monitor progress, and track performance, all from a centralized platform.

Co-Op Management Module: According to the vendor, Triptych's Co-Op Management Module helps users effectively manage and allocate Co-Op funds. This module provides financial resources to partners and sales representatives, ensuring compliance with program guidelines and transparent fund management.

E-Commerce Module: Triptych's E-Commerce Module allows users to create and manage e-commerce platforms effortlessly. According to the vendor, users can set up online stores, customize product catalogs, and track and analyze e-commerce performance.

EDDM Management Module: Triptych's EDDM Management Module streamlines direct mail campaigns. Users can plan, execute, and track mailings, ensuring efficient and accurate delivery to target audiences.

Rewards & Incentives Module: According to the vendor, Triptych's Rewards & Incentives Module enables users to design and manage rewards and incentive programs. Users can track performance, manage program budgets, and motivate sales teams and channel partners.

Technical Details

Technical Details
Deployment TypesSaaS
Operating SystemsWeb-Based