Name: Variablesoft CRM
Author: Variable Soft

Customer Training

Help Desk

Web and Video Conferencing

Customer Support

Accessibility Testing

Beta Testing

Virtual Reality

Development

Classroom Management

Education

Business Intelligence (BI)

Calendar

Collaboration

Emissions Management

Enterprise Generative AI

Partner Relationship Management

Statistical Analysis

Whistleblowing

Enterprise

Accounting

Invoicing

Finance and Accounting

Applicant Tracking

Background Check

Corporate Learning Management

HR Management

Leadership Development

Payroll

Talent Intelligence

Talent Management

Workforce Analytics

Workforce Management

Human Resources

Cloud Storage

Data Deduplication

Data Lakehouse

Data Privacy Management

Fraud Detection

IP Address Management (IPAM)

Integration Platform as a Service (iPaaS)

IoT Security

License Management

Managed IT Service

Network Performance Monitoring

Operating Systems

Sensitive Data Discovery

Service Virtualization

Single Sign-On

Storage as a Service (STaaS)

WiFi Hotspot

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Appointment Scheduling

Content Management

Ecommerce Personalization

Email Marketing

Email Testing

Marketing Automation

Social Media Management

Survey & Forms Building

Text to Speech

Video

Video Marketing

Web Analytics

Marketing

Meeting Room Booking

Project Management

Professional Services

Customer Onboarding

Customer Relationship Management (CRM)

Lead Generation Services

Sales Performance Management

Sales Training

Sales

Cloud Security Posture Management

Security

Apparel

Donor Management

Fleet Management

InsurTech

Online Ordering

Rental Property Management

eDiscovery

Vertical-Specific

Find top rated software and services based on in-depth reviews from verified users. 400+ software categories including PaaS, NoSQL, BI, HR, and more.

AnyBiz

Success.ai

Smartlead.ai

Opal

OPAL

SAS 360 Plan

Oracle Siebel Enterprise Marketing Suite (discontinued)

Discontinued Products

Screendragon

HCL Unica

HCLSoftware

iContact Pro Select

iContact

LoopFuse (discontinued)

Variablesoft CRM is a versatile customer relationship management (CRM) software designed to streamline customer interactions, sales processes, and marketing campaigns. It caters to businesses of various sizes, from small startups to large enterprises. According to the vendor, this comprehensive CRM solution is utilized by sales teams, marketing teams, customer service teams, the real estate industry, and call centers to enhance productivity, improve customer engagement, and optimize business strategies.

## Key Features

**Automated lead distribution**: According to the vendor, the software allows for easy transfer of leads to team members and task assignment, streamlining the lead management process and ensuring timely follow-up.

**Innovative SIM-based calling**: The vendor claims that the unique SIM-based calling feature provides dependable connections and excellent voice quality, aiming to optimize outbound sales performance and improve client interactions.

**Bulk WhatsApp**: The software allows for the sending of mass WhatsApp messages for personalized communication, promotions, and updates, which the vendor suggests can increase client engagement and marketing efficacy.

**Report and performance analytics**: According to the vendor, the software enables the monitoring and optimization of website performance, as well as the understanding of user behavior to make data-driven decisions.

**Task management**: The CRM system includes task management capabilities to avoid confusion among team members, improve collaboration, and ensure timely completion of tasks, as stated by the vendor.

**Over 250+ integrations**: The software offers integration with popular platforms like Facebook, WhatsApp, and SMS, allowing for the direct import of leads from Facebook and communication through various channels, according to the vendor.

**Integration with IVR**: The CRM system can capture and gather customer data from IVR conversations, providing personalized customer experiences and efficient engagement, according to the vendor.

**Salesforce integration**: The vendor claims that seamless integration with Salesforce enhances sales management, allowing for data synchronization and improved collaboration between teams.

**Email client integration**: According to the vendor, the software integrates with Gmail to track sales emails and streamline communication, providing easy access and management of email contacts and conversations.

**Mobile CRM**: The software allows users to access CRM information from any device, including smartphones and tablets, enabling them to stay connected and manage tasks on the go, as claimed by the vendor.

BenchmarkONE (formerly Hatchbuck) is an all-in-one sales and marketing software that includes CRM, marketing automation, and email marketing tools. Users can build online forms, manage and segment contacts, engage prospects with relevant follow-up, manage tasks, and track their pipeline.

Lite

Agencies

BenchmarkONE

Monthly

Annual

mSalesApp

Variablesoft CRM

CRM software centralizes customer data to support every stage of the customer journey—from outreach to retention. These platforms help sales, marketing, and support teams manage contacts, automate workflows, and track interactions. Advanced CRMs include pipeline management, marketing automation, and analytics. Compare top CRM tools based on user reviews, features, and fit for your business needs.

Variable Soft

Sales Force Automation

This is the technique of using software to automate certain sales-related tasks.

Customer data management / contact management

The software acts as a single source for all customer data and enables users to access that data efficiently.

Workflow management

The software helps automate parts of the sales process, such as sending emails, updating contact records, and following approval processes.

Territory management

Users can defines salesperson territories based on customer or market characteristics.

Opportunity management

Integration with email client (e.g., Outlook or Gmail)

Users can perform tasks within their inbox, such as logging emails, creating contacts, and creating events.

Contract management

Users can manage contracts, with features such as digital signatures, automated alerts, invoicing, and automated workflow for contract review and approvals.

Quote & order management

Users can create, process and fulfill price quotations and sales transactions.

Interaction tracking

Users can log and track all customer interactions through any channel, including social, email, phone and in-person.

Channel / partner relationship management

The software allows for sales, territory, lead, order and account management for partners or OEM relationships.

Customer Service & Support

This component of CRM software automates help desk, call center and field service management.

Case management

This includes incident/ticket creation, routing, escalation, and resolution.

Call center management

This includes features such as call routing, recording and monitoring; call list management; autodialing; and scripting.

Help desk management

This includes trouble ticketing, knowledge base, self-service, and service level agreement (SLA) management.

This component of CRM software helps to automate and scale marketing tasks and the subsequent analysis of those efforts.

Lead management

This includes lead generation, scoring, qualification, routing, and nurturing.

Email marketing

This involves the ability to send mass email to groups of people based on particular qualifications.

CRM Project Management

This component of CRM software helps users initiate, plan, collaborate on, execute, track, and close projects.

Task management

This includes the ability to plan, track, collaborate and report on tasks.

Billing and invoicing management

This includes automated invoice creation and billing.

Reporting

Software provides a broad range of standard and the ability to build custom reports.

CRM Reporting & Analytics

Reporting and analytics in CRM software includes sales forecasting, pipeline analysis, and automated dashboards.

Forecasting

The software helps users accurately forecast sales based on volume and conversion metrics.

Pipeline visualization

Users can visualize the entire sales pipeline to identify trends, determine the effectiveness of the sales funnel, and optimize.

Customizable reports

Users can create reports and dashboards unique to their needs.

Customization

This addresses a company’s ability to configure the software to fit its specific use case and workflow.

Custom fields

Users can create custom fields to store additional information on standard and custom objects.

Custom objects

Users can create custom record types that allow them to store information unique to their organization, and link them to standard and other custom objects.

Scripting environment

Technical users can write, run, and test scripts that automate common tasks or business rules via a standard or vendor custom programming language.

API for custom integration

An API (application programming interface) provides a standard programming interface for connecting third-party systems to the software for data creation, access, updating and/or deletion.

This component helps a company minimize the security risks by controlling access to the software and its data, and encouraging best practices among users.

Role-based user permissions

Permissions to perform actions or access or modify data are assigned to roles, which are then assigned to users, reducing complexity of administration.

Single sign-on capability

The software system supports a centralized authentication mechanism allowing the user to access multiple systems with a single, centrally managed password.

Social CRM

This component of CRM software helps companies leverage social media in engaging with customers.

Social data

The software can integrate data and conversation histories from customers’ social profiles. This may also involve enhanced listening features such as sentiment tracking.

Social engagement

The software can facilitate and track engagement with customers via social channels.

Integrations with 3rd-party Software

This involves the CRM software’s ability to integrate with other systems, whether external or homegrown.

Marketing automation

The software can integrate with marketing automation software such as Eloqua, Marketo or Pardot.

Compensation management

The software can integrate with compensation management software or sales commission software such as Xactly Incent or IBM’s Varicent.

Platform

Mobile access

Users can access the CRM system via mobile or tablet device, and potentially leverage the unique capabilities of mobile devices, such as GPS and voice.

TrustRadius is a technology and business research firm based in Austin, Texas. The company is known as a review platform for verified B2B technology and software reviews through a proprietary algorithm and human verification.

Variablesoft CRM

Overview

What is Variablesoft CRM?