WEVO

WEVO is a cloud-based Usability Testing, Conversion Rate Optimization, and Digital Experience Intelligence platform that combines generative synthetic audience simulations with targeted human panel research to evaluate digital asset performance before deployment. The platform accepts input assets including live Uniform Resource Locators (URLs), Figma prototype links, static images, wireframes, and multi-step customer journey flows. WEVO operates through two core research engines: WEVO Pulse, which utilizes machine learning models trained on historical research datasets to generate visual attention heatmaps, friction scores, sentiment analysis, and issue prioritization in 10 to 15 minutes; and WEVO Pro, which validates digital concepts using 10 to 200 human participants recruited from a global panel of over 60 million respondents. The system benchmarks user sentiment and page clarity against industry averages to identify conversion barriers across e-commerce funnels, landing pages, digital ad creative, and mobile application interfaces.