Name: Wired Plus
Author: Wired Plus

Help Desk

Web and Video Conferencing

Customer Support

AI Code Generation

Continuous Integration

Product Lifecycle Management (PLM)

Development

Business Intelligence (BI)

Case Management

Collaboration

Enterprise Resource Planning (ERP)

Environmental, Social, and Governance (ESG)

Traceability

Enterprise

Accounting

Financial Close

SaaS Spend Management

Finance and Accounting

Applicant Tracking

Corporate Learning Management

HR Management

Job Board

Payroll

Talent Intelligence

Talent Management

Time Tracking

Workforce Analytics

Workforce Management

Human Resources

AIOps

Bug Bounty

Cloud Management

Cloud Storage

Composable Infrastructure

Data Center Backup

Data Center Networking

Email Encryption

Embedded Database

Fraud Detection

Graph Database

Integration Platform as a Service (iPaaS)

Managed Hosting

Message Oriented Middleware

Mobile Application Performance Monitoring  (APM)

Network Function Virtualization (NFV)

Network Performance Monitoring

Process Mining

Rack Servers

Runtime Application Self-Protection

Secure Access Control

Security Validation

Service Desk Outsourcing

Storage Management

Value Stream Management

Information Technology

A/B Testing

Ad Serving & Retargeting

All-in-One Marketing

Content Management

Customer Journey Analytics

Customer Journey Mapping

Email Marketing

Influencer Marketing

Marketing Automation

Social Media Analytics

Social Media Management

Survey & Forms Building

Web Analytics

Marketing

Project Management

Professional Services

Customer Relationship Management (CRM)

Sales Content Management

Sales

File Integrity Monitoring

Security

Agriculture

Clinical Data Management

Insurance Underwriting and Rating

Jail Management

Mental Health

Travel Agency

Warranty Management

Vertical-Specific

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Wired Plus, developed by Conesso Consultancy, is an email marketing automation and workflow platform designed to streamline and enhance email marketing campaigns. It caters to marketing professionals, digital marketers, e-commerce businesses, retail companies, and professional service providers. Wired Plus offers a range of features that aim to automate email marketing workflows, nurture relationships, and drive conversions.

## Key Features

**Email Marketing Workflow Automations**: According to the vendor, Wired Plus allows users to automate email marketing campaigns and scale up their efforts. It enables the creation of automated behavioral campaigns to nurture relationships and drive conversions. Users can build pipelines and automate customer journeys.

**Workflow Builder**: Wired Plus provides a visual, drag-and-drop editor that allows users to build email marketing workflows based on behavior, data profiles, and custom segments. The vendor claims that no HTML knowledge is required to create simple or complex workflows.

**Delays and Decisions**: Users can create automated workflows in Wired Plus that move contacts towards specific goals. The vendor states that Wired Plus takes into account personal behavior and interactions to decide how to support each contact's customer journey. It provides flexibility in designing workflows based on individual contact needs.

**Triggered Emails**: Wired Plus offers email automation tools to schedule activity. It includes autoresponder emails triggered by contact behavior, engagement, or profiling, ensuring timely and relevant communication with contacts.

**Track Engagement**: According to the vendor, Wired Plus allows users to deliver content based on pages viewed or time spent on the site. It provides an advanced workflow builder to track and analyze contact engagement, helping improve targeting and personalization of email marketing campaigns.

**Smart Segments**: Wired Plus enables advanced segmentation based on contact data, providing endless targeting options for personalized emails. The vendor claims that it utilizes contact behavior to improve the targeting of messaging.

**Workflow Reporting**: Wired Plus provides easier management of email workflows, helping users understand how the audience travels through the workflow. It offers insights on drop-off points and new contact additions, allowing for optimization of customer journeys.

**Nurture opportunity, generate contacts**: Wired Plus offers web sign-up auto-responders, lead nurturing programs, and retargeting campaigns. According to the vendor, it guides contacts through a smooth and engaging customer journey, helping generate leads and nurture them until they are ready for sales.

**Nurture Contacts**: Wired Plus enables the creation of conversational, automated email marketing campaigns. It uses a combination of sends, delays, and decisions to build brand loyalty and nurture leads, guiding contacts towards conversion and preparing them for handover to the sales team.

Show, by Animaker headquartered in Palo Alto, helps companies across channels, cross-functional (Sales, marking, and communication) to engage with their respective audience using all forms of Video-based communication with the goal of increasing funnel conversions, revenue, and customer engagement.

Starter

Show by Animaker

Basic

Essential

Premium

DirectLync

Wired Plus

Software for bulk creation, sending and tracking of Emails for marketing purposes.

Email & Online Marketing

Using software to manage lists, send emails, automate email campaigns, and track results.

WYSIWYG email editor

Users can create html emails through a drag-and-drop interface, without html coding knowledge.

Dynamic content

Users can tailor email, website or landing page content depending on the viewer or recipient (e.g., email salutations that include the recipient’s name).

Ability to test dynamic content

Users can test dynamic content prior to launching a campaign.

Landing pages

Users can create web pages that are customized to a particular email or campaign. Landing pages often include web forms which can capture visitor information and integrate it back into the MA software.

A/B testing

Users can experiment with different variations of a campaign and measure results. Testable aspects might include subject lines, header images, or landing page copy.

Mobile optimization

Users can easily optimize emails and landing pages for mobile devices.

Email deliverability reporting

The software helps ensure inbox delivery of email campaigns, through features such as deliverability tests, opt-in management, bounce handling, suppression lists, dedicated IP addresses, and delivery monitoring.

List management

This involves creating, filtering, editing, merging and de-duping lists of contacts.

Triggered drip sequences

The software allows users to set up automatic / drip email campaigns triggered by certain events.

Reporting & Analytics

Users can report on and analyze usage, performance, ROI, and/or other metrics of success.

Dashboards

Users can create, customize and share dashboards, which provide an overview of the most important metrics.

Standard reports

The software offers pre-built reports with metrics standard to the category.

Custom reports

Pre-Send Testing

This set of features allows marketers to test out and preview various elements of their emails before sending out email campaigns. URL validation, inbox display, and email review are some of the activities included in pre-send testing.

URL Validation

This allows marketers to validate URLs and find any broken links before sending out their email campaigns.

Link Tracking

This allows marketers to verify that proper link tracking is set up before sending out their email campaigns.

Image Validation

This allows marketers to validate images used in their emails to ensure images and GIFs display correctly in their audience’s inboxes.

Inbox Display

This allows marketers to see how their emails will be displayed within different web browsers and within different email service provider (ESP) platforms.

Email Accessibility Tools

This type of tool scans emails before they are sent out to ensure that design and code are optimized for accessibility across different browsers.

Spelling and Grammar Check

This feature checks emails for spelling and grammatical mistakes before they are sent out.

Spam Testing

Spam testing allows marketers to test their email against most major spam filters before sending out their email campaigns.

Email Previews

This allows marketers to test out emails to see how they will display across multiple different applications and web browsers.

Assign Reviewers

This gives marketers the ability to assign individuals to review an email from within the email marketing software.

Email Version Control

This allows marketers to keep track of which individual made a revision to an email and when.

Task Lists

This gives marketers the ability to create task lists associated with the email review and approval process.

Review Status Updates

These status updates may be pushed through third-party tools, or sent directly via the application itself.

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What is Wired Plus?