Powerful tool that has satisfied our growing department's needs
November 14, 2022

Powerful tool that has satisfied our growing department's needs

Carmine Marano | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Marketo Lead Management

Overall Satisfaction with Adobe Marketo Engage

I've had a great experience so far with Adobe Marketo Engage. It's a truly powerful tool with a significantly smoother experience than Adobe Campaign, which I had used previously. I've yet to need it to do something that we couldn't find a solution that Adobe Marketo Engage offered. No plans to consider alternatives in the near future as we're currently satisfied across the board.
  • Range of capabilities
  • Automation
  • I haven't spent a lot of time in the design/creative components, but it felt a bit clunky at times in my limited experience.
  • Product Launches
  • Upsell
  • Cross-Sell
  • Lead Management

Do you think Adobe Marketo Engage delivers good value for the price?

Yes

Are you happy with Adobe Marketo Engage's feature set?

Yes

Did Adobe Marketo Engage live up to sales and marketing promises?

Yes

Did implementation of Adobe Marketo Engage go as expected?

Yes

Would you buy Adobe Marketo Engage again?

Yes

We send all leads to Adobe Marketo Engage and use automation to assign campaigns, forward them to Salesforce, and route them accordingly. It is the engine behind our entire marketing effort.

Adobe Marketo Engage Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
Not Rated
Triggered drip sequences
Not Rated
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Dashboards
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated