Overall Satisfaction with LiftIgniter Real-time Personalization Platform
The Product & Engineering team integrated LiftIgniter into our CMS, Wordpress, and frontend. We use LiftIgniter to provide content recommendations to our readers. Our goals in integrating LiftIgniter were to increase time on site, reduce bounce rate, and resurface evergreen content.
- Well documented APIs
- Quality recommendations
- Great support
- Focus on self serve tools
- Increased time on site
- Decreased bounce rate
- 5-15% CTR for users which saw recommendations