November 21, 2013

Review: "Thank you LoopFuse for helping my business grow"

Mark Baars MScBA

Product Marketing Manager

Pivotal Inc.Internet, 501-1000 employees

Score 8 out of 10

Vetted Review

Verified User

Software Version
Starter

Pros and Cons

I think it is very easy to collect leads with LoopFuse.
I think it is easy to create landing pages in LoopFuse.
It is easy to keep my leads up to date.

I think creating the HTML email campaigns could be made easier.
I would like to have more HTML templates available.

Return on Investment

Great way to reach the right customers.
Great way to contact a lot of leads in a selected area all at once.

I might move to Marketo or Eloqua since the HTML email campaigns can be easier to create. Although I must admit that Loopfuse does a great job at collecting, converting, reaching leads. Loopfuse has helped my business to grow explosively in the last couple of months. I am a happy customer.

Likelihood to Recommend

It is a great product to recommend especially to starting businesses. The project is cost efficient and very easy to install and use. I am not sure if I would recommend this to a big company since Marketo and Eloqua are also doing a great job at the moment now.

Products Replaced

Alternatives Considered

Marketo,Eloqua

At the time we had to choose between several versions of marketing products. We decided to choose LoopFuse since a few of our employees were quite amused with the ease of use of LoopFuse. Also when looking at cost-effectiveness LoopFuse is a great product for the smaller companies. Making the decision was not too hard.

Key Differentiators

Price
Product Features
Product Usability

Like said before at the time we had to choose between several versions of marketing products. We decided to choose LoopFuse since a few of our employees were quite amused with the ease of use of LoopFuse. Also when looking at cost-effectiveness LoopFuse is a great product for the smaller companies. Making the decision was not too hard.

Evaluation Lessons Learned

Right now our company has a bigger budget so I would likely go for a bigger provider of online marketing automation software I think. Back in the days LoopFuse worked great for us so I would not change that decision. I think that it all depends on the budget you have.