Ordway

Ordway is a smart billing and revenue automation platform for scaling businesses to bridge sales-to-finance workflows from CRM to general ledger, by managing recurring subscriptions, contract details, pricing transactions, invoicing customers, collecting payments, recognizing revenue, and reporting insights.

Developed by Sameer Gulati, a 20-year SaaS veteran who launched multiple billion-dollar products at Zuora, Intacct, and WorkDay, the Ordway platform is modern, flexible, and turnkey. Its API-first billing architecture means Ordway evolves with companies as they look forward and offer new pricing and terms to meet both today’s and tomorrow’s customer needs.

Ordway accelerates order flow by managing flexible pricing, complex SaaS subscriptions, and non-recurring contracts, and eliminates data lag between legacy systems. The platform optimizes efficiencies by automating recurring invoicing and payment collections at scale and generating billing and revenue schedules aligned in granular detail. And because all of the data is connected at this fundamental level, the platform produces trusted revenue insights when you need them, maintaining a single source of truth by syncing contract data between CRM and the billing engine.

Ordway succeeds where boxed-in CRM, ERP, and iPaaS technologies fail because its framework comprehends key elements of your contracts to power all other revenue operations. This deep understanding of all of the moving parts of the order-to-revenue workflow (quotes, invoices, customer communications, revenue schedules, and real-time intelligence) means it’s easy to change when something unexpected emerges, without having to redesign your finance stack or introduce a manual workaround.