Twine

Twine

Twine is an AI-powered intelligence system that solves the critical challenge of trapped customer feedback in growing organizations. Unlike traditional feedback tools that require manual effort, Twine automatically extracts actionable insights from customer conversations and routes them to the right teams at the right time.

The platform creates a continuous flow of objective, evidence-based intelligence across product and go-to-market teams, eliminating the communication gaps that naturally develop as companies scale. This helps organizations make faster, more confident decisions that align with actual market needs.


Twine's approach differs from conventional feedback systems in three key ways:

  1. Zero-effort extraction: The AI agent works alongside your existing calls and tools, requiring no additional manual documentation from busy team members.
  2. Revenue-connected insights: Every piece of feedback is automatically linked to business impact through CRM integration, allowing teams to prioritize based on potential revenue, not just frequency of requests.
  3. Proactive intelligence routing: Rather than creating another dashboard to check, Twine delivers relevant intelligence directly to decision-makers in their existing workflows.

Founded in 2024 and headquartered in Sydney, Australia, Twine serves product-led software companies struggling with the "intel trap" - where valuable customer intelligence gets caught in organizational silos instead of driving coordinated action. The company focuses particularly on businesses with distributed teams where time zones and geographical distance create additional barriers to knowledge sharing.


For organizations that want to make customer-centric decisions without the overhead of traditional feedback systems, Twine offers a way to transform every customer conversation into an opportunity for improvement, alignment, and action.

Products