GTRsuite

GTRsuite is a Drive-to-Store Platform offered by GTRsuite, designed to enhance the online presence and drive offline performance of dealer networks. According to the vendor, this solution is suitable for companies of all sizes, including automotive dealerships, retailers, consumer goods companies, manufacturers, and businesses in the tourism and hospitality industry.

Key Features

Dealer Locator: According to the vendor, GTRsuite includes an integrated tool that aims to convert online traffic into offline performance by connecting shoppers with their desired dealers. It is said to boost search engine optimization (SEO) and improve dealers' rankings in local searches, capturing leads from potential customers actively searching for products.

Product Locator: GTRsuite offers an integrated product locator tool that, according to the vendor, allows businesses to capture product leads by combining their product feed with dealer pages. This feature provides customizable forms and adaptable lead routing, along with a local catalog that displays up-to-date stock information.

Lead Generation: According to the vendor, GTRsuite generates leads for dealers from the first marketing Moment of Truth on their website. It captures leads from organic website traffic and optimizes lead conversion with automated workflows. The vendor claims that this feature provides visibility throughout the lead stages.

Lead Management: GTRsuite's lead management feature tracks leads through the conversion funnel, offering smart workflows for automatic lead routing. According to the vendor, it enables dealers to have a full lead history and smart routing, enriching their CRM with profile data for direct-to-consumer activities.

Accountability From Your Dealers: GTRsuite aims to identify areas where dealers are not following up with leads, providing insights to focus on areas of lost revenue and wasted marketing spend. According to the vendor, this feature also allows the best dealers to stand out and offers visibility into lead stages and the conversion process.

Full Lead History & Smart Routing: GTRsuite tracks leads throughout the entire funnel, providing smart workflows for automatic lead routing. According to the vendor, this feature enables dealers to have a complete lead history and visibility, enhancing their lead management and conversion.

Direct-to-Consumer Enablement: GTRsuite aims to provide businesses with visibility into their end-customers. According to the vendor, it enriches their CRM with profile data for direct-to-consumer activities, enabling personalized and targeted marketing efforts. This feature is also said to facilitate upsells and ongoing customer engagement.

Drive-to-Store Potential Audit: As part of GTRsuite, businesses can request a free audit of their drive-to-store potential. According to the vendor, this audit provides recommendations and tips for increasing leads and conversion, typically delivered within just 5 days. It aims to help businesses understand their potential for generating leads and increasing revenue.

Fast Deployment: GTRsuite offers a platform that is designed for easy and quick setup, thanks to its integrated nature. It provides plug & play connectors for seamless integration with enterprise systems, leveraging existing dealer and product databases. The vendor claims that this feature saves businesses time and effort during implementation.