Overview
What is TubeMogul (discontinued)?
TubeMogul was an advertising management platform acquired by Adobe in December 2016. It is no longer available, however its functionality is supplied by Adobe Advertising Cloud.
Fully Transparent Video DSP with great customer service
TubeMogul - Transparent, Efficient Video Partner
TubeMogul needs work to keep up with YouTube's offerings for analysts like myself that do more than just video advertising.
Supply partner review of Tube.
TubeMogul Review
Serviceable Platform, Good Customer Support, Low Scale
TubeMogul - Preroll DSP w/ those whistles and bells!
User Review of TubeMogul
Excellent product! Incredible time saver.
Popular Features
- Ad dashboards (7)7.373%
- DSP integration (6)7.171%
- Ad performance reports (7)6.767%
- Ad campaign creation (6)6.565%
Pricing
What is TubeMogul (discontinued)?
TubeMogul was an advertising management platform acquired by Adobe in December 2016. It is no longer available, however its functionality is supplied by Adobe Advertising Cloud.
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
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Features
Ad Network Integration
Integration with main ad networks, and exchanges to make accurate media buys.
- 6.4Data Transfer(5) Ratings
Transfer of data to ad exchanges to match third-party to segments.
- 7.1DSP integration(6) Ratings
Integration with DSP platforms for ad buying
Ad Campaigns
Features related to creating and deploying ad campaigns.
- 6.5Ad campaign creation(6) Ratings
Allows users to programmatically create ads and build new campaigns within the tool.
- 6.6Ad deployment(6) Ratings
Allows users to quickly and easily deploy new ad campaigns from within the tool.
- 7.5Display advertising(2) Ratings
Supports banner and rich media display ads, including video, audio, mobile, etc.
- 6Ad display and retargeting segmentation(4) Ratings
Allows users to display and retarget ads to audience segments based on demographics, location, account, role, or other profile aspects.
- 6.9Sequence targeting(2) Ratings
Allows users to create ad sequences that have several stages covering different topics or products; individual viewers are shown ads in a particular order across websites. This provides very fine control over brand messaging and storytelling.
Ad Reporting & Analytics
Features related to reporting on and analyzing advertisements.
- 7.3Ad dashboards(7) Ratings
Dashboards for analyzing and/or optimizing ads are clean, easy to use, and easy to understand.
- 6.7Ad performance reports(7) Ratings
Allow users to generate reports comparing the performance of various ads or the performance of certain aspects of ads (like headlines, etc.)
- 5.2Ad conversion tracking(2) Ratings
Tracks ad conversions by campaign and type of conversion—the customer might have clicked on the ad and then purchased a product, subscribed to a newsletter, filled out a form, or downloaded a whitepaper, etc.
- 3.1Ad attribution reporting(2) Ratings
Generates accurate, detailed reports that attribute conversion to a combination of different touch points (ads, and other factors) leading up to conversion.
- 6.4Cross-channel ad management(5) Ratings
Provides an integrated view or control panel that allows users to manage their ad campaigns across a variety of platforms in one place.
- 5.5Ad forecasting and optimization(6) Ratings
Ad forecasting models predict campaign performance to assist with optimization.
Product Details
- About
- Integrations
- Tech Details
What is TubeMogul (discontinued)?
TubeMogul (discontinued) Integrations
TubeMogul (discontinued) Technical Details
Operating Systems | Unspecified |
---|---|
Mobile Application | No |
Comparisons
Compare with
Reviews and Ratings
(22)Attribute Ratings
Reviews
(1-7 of 7)Keith's Review
- Ad campaign creation
- 70%7.0
- Ad deployment
- 60%6.0
- Display advertising
- 70%7.0
- Ad display and retargeting segmentation
- 70%7.0
- Sequence targeting
- 60%6.0
- Data Transfer
- N/AN/A
- DSP integration
- N/AN/A
- Ad dashboards
- 80%8.0
- Ad performance reports
- 90%9.0
- Ad conversion tracking
- 90%9.0
- Ad attribution reporting
- N/AN/A
- Cross-channel ad management
- N/AN/A
- Ad forecasting and optimization
- 80%8.0
Fully Transparent Video DSP with great customer service
- Ad campaign creation
- N/AN/A
- Ad deployment
- N/AN/A
- DSP integration
- 40%4.0
- Ad dashboards
- 80%8.0
- Ad performance reports
- 80%8.0
- Ad conversion tracking
- N/AN/A
- Ad attribution reporting
- 50%5.0
- Cross-channel ad management
- 70%7.0
- Ad forecasting and optimization
- N/AN/A
TubeMogul - Transparent, Efficient Video Partner
- Ad campaign creation
- 80%8.0
- Ad deployment
- 80%8.0
- Display advertising
- N/AN/A
- Ad display and retargeting segmentation
- N/AN/A
- Sequence targeting
- N/AN/A
- Data Transfer
- 60%6.0
- DSP integration
- 100%10.0
- Ad dashboards
- 100%10.0
- Ad performance reports
- 70%7.0
- Ad conversion tracking
- N/AN/A
- Ad attribution reporting
- N/AN/A
- Cross-channel ad management
- 80%8.0
- Ad forecasting and optimization
- 70%7.0
TubeMogul needs work to keep up with YouTube's offerings for analysts like myself that do more than just video advertising.
- Ad campaign creation
- 10%1.0
- Ad deployment
- 20%2.0
- Display advertising
- N/AN/A
- Ad display and retargeting segmentation
- 10%1.0
- Sequence targeting
- N/AN/A
- Data Transfer
- 40%4.0
- DSP integration
- 40%4.0
- Ad dashboards
- 20%2.0
- Ad performance reports
- 10%1.0
- Ad conversion tracking
- 10%1.0
- Ad attribution reporting
- 10%1.0
- Cross-channel ad management
- 10%1.0
- Ad forecasting and optimization
- 10%1.0
TubeMogul Review
- Ad campaign creation
- 80%8.0
- Ad deployment
- 80%8.0
- Display advertising
- N/AN/A
- Ad display and retargeting segmentation
- N/AN/A
- Sequence targeting
- N/AN/A
- Data Transfer
- 70%7.0
- DSP integration
- 80%8.0
- Ad dashboards
- 80%8.0
- Ad performance reports
- 70%7.0
- Ad conversion tracking
- N/AN/A
- Ad attribution reporting
- N/AN/A
- Cross-channel ad management
- 80%8.0
- Ad forecasting and optimization
- 60%6.0
Serviceable Platform, Good Customer Support, Low Scale
- Ad campaign creation
- 70%7.0
- Ad deployment
- 70%7.0
- Display advertising
- N/AN/A
- Ad display and retargeting segmentation
- 60%6.0
- Sequence targeting
- N/AN/A
- Data Transfer
- 70%7.0
- DSP integration
- 70%7.0
- Ad dashboards
- 60%6.0
- Ad performance reports
- 60%6.0
- Ad conversion tracking
- N/AN/A
- Ad attribution reporting
- N/AN/A
- Cross-channel ad management
- 80%8.0
- Ad forecasting and optimization
- 40%4.0
TubeMogul - Preroll DSP w/ those whistles and bells!
- Ad campaign creation
- 80%8.0
- Ad deployment
- 90%9.0
- Display advertising
- 80%8.0
- Ad display and retargeting segmentation
- 100%10.0
- Sequence targeting
- 80%8.0
- Data Transfer
- 80%8.0
- DSP integration
- 100%10.0
- Ad dashboards
- 90%9.0
- Ad performance reports
- 90%9.0
- Ad conversion tracking
- N/AN/A
- Ad attribution reporting
- N/AN/A
- Cross-channel ad management
- N/AN/A
- Ad forecasting and optimization
- 70%7.0