Vast Service Offering - Great for Brands Looking to Scale Their Social Media Investment
September 29, 2022
Vast Service Offering - Great for Brands Looking to Scale Their Social Media Investment
Score 8 out of 10
Vetted Review
Verified User
Modules Used
- Social Marketing
Overall Satisfaction with Khoros Marketing
Khoros Marketing enables our social media team of 20 to manage all social media accounts across the enterprise (8 brands, 40 National Accounts, 190 Regional Pages, 4M+ Followers). Khoros has helped us scale our team and post volume while providing real time data and insights, which is not only helpful for future strategy planning but also helps use justify and forecast budget projections to executives for social media & content creation.
- Has a user-friendly platform
- A ton of support resources for new hires and current team members
- Quick to implement/adapt to Social Network API changes
- Analytics are not always accurate or take a long time to sync - specifically for Instagram Reels
- Social Accounts get disconnected frequently
- Increased efficiency for publishing, reducing turnaround time and required headcount
- Enhanced content sharing across teams, reducing reliance on external platforms
- Allowed for a seamless workflow, providing a quick & easy approval path to ensure a thorough review process for all content
We have not engaged strategic services, or worked with our CSM from a strategic perspective. I would like to moving forward.
Khoros Marketing Approvals has been integral to ensuring that our corporate social media team's content/posts are on-brand, grammatically correct, etc. as well as enabled our local dealerships to participate in running the social accounts for their location without compromising brand guidelines or misinformation.
Do you think Khoros Marketing delivers good value for the price?
Yes
Are you happy with Khoros Marketing's feature set?
Yes
Did Khoros Marketing live up to sales and marketing promises?
Yes
Did implementation of Khoros Marketing go as expected?
Yes
Would you buy Khoros Marketing again?
Yes
Khoros' product offering supports multiple teams within the enterprise whereas many of their competitors lacked 1 product or another, which would have required us to vet, sign, and renew with multiple vendors. My team vets competing platforms every year, and Khoros continues to beat them in functionality, support, and scalability.