Long time user, long time satisfied! A solid all purpose experimentation platform.
March 22, 2022
Long time user, long time satisfied! A solid all purpose experimentation platform.
Score 9 out of 10
Vetted Review
Verified User
Software Version
Other
Modules Used
- Testing and Optimization
- Customer Segmentation & Targeting
- Personalization
Overall Satisfaction with Monetate
We use Kibo Personalization to power our entire experimentation and testing program. We run thousands of experiments per year, on both a client and server-side basis, and KP is central to this. We use the wide range of experimentation strategies available to us such as standard AB/ABN testing and dynamic traffic allocation experiences to power our decision making. We have a wide range of product teams with differing and sometimes conflicting aims, and KP enables us to power testing in a safe environment. We require quite careful analysis of the results and the reporting and integrations available with pure-play analytics tools mean a greater level of understanding can be gained from our KP-powered experiences.
- Analytics readability
- Ease of use
- Superb account team
- Responding to issues
- 3rd party integration
- Reporting
- Direct API access to results
- Per visitor, not per session, reporting
- In-platform component organisation
- Driven millions in value each year
- Enabled in depth product testing and full site refreshes
- Improvements in experience quality over time working with account team
- Education in experimentation and promoting a testing mindset
Do you think Monetate delivers good value for the price?
Yes
Are you happy with Monetate's feature set?
Yes
Did Monetate live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Monetate go as expected?
Yes
Would you buy Monetate again?
Yes