Overall Satisfaction with Marketo
We use Marketo to increase reach and engagement to our existing members as well as prospective members. Marketo has allowed us to increase our overall customer engagement, as well as increasing our efficiency and speed. We've been pleased with the flexibility of integration with our CRM systems and Marketo's analytics, which have allowed us to get a much better understanding of what matters most to our members.
- Flexible integration with Salesfoece.com and other CRM systems helps support efficiency and maintain data quality
- Campaign templates allow for speed in development and deployment of campaigns, along with A/B testing for increased performance
- Analytics and metrics provide a wealth of data in real-time to allow us to make decisions quickly
- Would like to see more information or documentation around 'Munchkin' tracking usage
- Increased touch points
- Increased engagement and traffic
- Increased employee efficiency
Not available