Overall Satisfaction with Marketo
Marketo is being used as a lead gen tool and an email communication tool.
Marketo hosts all of our forms, handles our lead routing and lead scoring, and executes all of our email communications to prospects, brands and members.
Marketo hosts all of our forms, handles our lead routing and lead scoring, and executes all of our email communications to prospects, brands and members.
- Marketo is great for nurturing prospects. Setting up streams and targeting is made very intuitive.
- Great for lead gen. Marketo hosts all of your lead gen forms and has an incredible API with Salesforce that allows you do be very versatile when syncing and routing leads.
- Marketo support is not good and the account managers are very unskilled.
- Marketo announces new products and then never releases them.
- Product Launches
- Upsell
- Cross-Sell
- Customer Service
- Lead Management
- Prospecting / New Business
Make the opt-in to sales touch as efficient as possible.
Streamline customer communications and communicate on a massive scale. Track customer and prospect engagement and fire automation based on that engagement.
Streamline customer communications and communicate on a massive scale. Track customer and prospect engagement and fire automation based on that engagement.
25,000 to 100,000
Adobe Marketo Engage Feature Ratings
Using Marketo's core features
- Programs
- Email Templates
- Forms
- Landing Pages
- Smart Campaigns
- Lead Scoring
- Lead Nurture