3BL vs. Wardn

I would (and do) recommend 3BL Professional to any company/org trying to expand the reach of it's CR programs. Often communications is how we justify the budget for our program work (communications help us increase brand reputation, reach potential employees, reach investors and ESG analysts). The 3BL platform is an incredible way to get your impacts and initiatives out to the world so that people know about the incredible programs you're running. Would recommend for any CR/ESG/Sustainability team.

Incentivized

• sourcing and amplifying relevant content across a large network
• critically assessing current industry trends and determining the best plan for our campaigns and content
• professionally managing out content, drafting mock-ups and promoting articles in a timely manner

Incentivized

• Could use detailed description of difference between page views and impressions and how these are differently experienced by people who could see the content on various channels
• It would help to know a ballpark figure of impressions served up by Reuters, AP and other services that pickup 3BL content
• It would help if quarterly reporting could track with our fiscal year quarters instead of calendar year quarters

Incentivized

• A lot of staff time saved on PR which is not our expertise.

Incentivized