Item: 3BL
Rating: 10
Author: Rita Papadogiannis

Overall Satisfaction with 3BL Professional

Use Cases and Deployment Scope

We use 3BL Professional to source newsworthy stories and strategically share current social impact projects across our company and brands. We also use 3BL to create a campaign for our annual Social Impact Review.

Pros and Cons

Pros

sourcing and amplifying relevant content across a large network
critically assessing current industry trends and determining the best plan for our campaigns and content
professionally managing out content, drafting mock-ups and promoting articles in a timely manner

Cons

Most Important Features

Library to house all of our social impact content
Exposure to large network of organizations
Assistance in tracking and managing communications regarding programs that stem from brands across our company

Return on Investment

Huge boost to visibility of our annual reports
Has helped establish our department in the sector as well as with our senior leadership team
Amplifies employees who deserve recognition for their social impact efforts

Key Insights

Do you think 3BL delivers good value for the price?

Yes

Are you happy with 3BL's feature set?

Yes

Did 3BL live up to sales and marketing promises?

Yes

Did implementation of 3BL go as expected?

Yes

Would you buy 3BL again?

Yes

Other Software Used

Benevity Grants, Mailchimp

Likelihood to Recommend

3Bl has been really useful in helping us create campaigns around larger signature programming like our social impact-focused employee recognition program and our annual reporting. It has also been a great tool to amplify smaller partnerships we have with organizations and secure our company's standing within the social impact sector. Lastly, 3BL has provided an excellent opportunity for our employees (including our interns) to write and publish social impact stories on behalf of our company.

Comments

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Paramount Loves 3BL!!