Adestra vs. SendFox

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adestra
Score 4.7 out of 10
N/A
N/AN/A
SendFox
Score 7.3 out of 10
N/A
A tool to automatically send customized emails to subscribers, followers, and fans. SendFox is an email marketing tool designed specifically for content creators that lets users compose and send unlimited customized emails. SendFox combines automation and customization to help create simple, beautiful, and effective emails in less time. Users can automatically draft emails with SendFox’s integrated weekly Smart Campaigns and RSS content updates, so fans will get content…
$49
one-time fee per user
Pricing
AdestraSendFox
Editions & Modules
No answers on this topic
SendFox
$49
one-time fee per user
Offerings
Pricing Offerings
AdestraSendFox
Free Trial
NoNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup fee$49 one-time fee per user
Additional Details
More Pricing Information
Features
AdestraSendFox
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Adestra
10.0
1 Ratings
22% above category average
SendFox
5.8
1 Ratings
32% below category average
WYSIWYG email editor10.01 Ratings5.01 Ratings
Dynamic content10.01 Ratings00 Ratings
Ability to test dynamic content10.01 Ratings00 Ratings
Landing pages10.01 Ratings7.01 Ratings
A/B testing10.01 Ratings00 Ratings
Email deliverability reporting10.02 Ratings5.01 Ratings
List management10.01 Ratings4.01 Ratings
Triggered drip sequences10.01 Ratings7.01 Ratings
Mobile optimization00 Ratings7.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Adestra
10.0
1 Ratings
27% above category average
SendFox
6.0
1 Ratings
24% below category average
Dashboards10.01 Ratings6.01 Ratings
Standard reports10.01 Ratings6.01 Ratings
Best Alternatives
AdestraSendFox
Small Businesses
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
Emma
Emma
Score 8.9 out of 10
Emma
Emma
Score 8.9 out of 10
Enterprises
Emma
Emma
Score 8.9 out of 10
Emma
Emma
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdestraSendFox
Likelihood to Recommend
10.0
(1 ratings)
7.0
(1 ratings)
Usability
9.0
(1 ratings)
-
(0 ratings)
Support Rating
10.0
(2 ratings)
-
(0 ratings)
User Testimonials
AdestraSendFox
Likelihood to Recommend
Adestra
Small businesses with even smaller marketing budgets and no email marketing experience would be better off selecting a lower-end email marketing provider. However, Adestra will provide a growing company with every email marketing tool along the way.
Read full review
AppSumo Originals
SendFox is perfect for when you are needing to send emails irregularly to a medium-sized list and don't want high fees. Whilst there aren't fancy templates like other services, this can be perfect if you are just wanting to send simple, quick emails vs more in-depth graphical ones. It's great for smaller businesses as well due to the low cost.
Read full review
Pros
Adestra
  • Adestra's "dynamic" list allows users to consolidate multiple lists in combination with data filters and exclusion lists. This implements segmentation and is a powerful marketing tool.
  • Adestra's MessageFocus API integration provides developer-tools for list, campaign or transactional automated requirements.
  • Campaigns can be sorted into project folders. This allows marketers to group campaigns together for management or reporting requirements. Moving or copying campaigns from one project to another is a simple process.
  • Data downloads via Reporting is available at every level, from overview to individual KPI.
  • Creating "core" tables helps marketers develop lists with similar attributes. Whether a list has many fields or simply the one required email address field, a "core" table helps to quickly map data labels from spreadsheet to online database. Creating data labels on the fly is a simple process, as well. The "core" table also groups similar contacts into one core database.
  • Any list can be quickly "emptied" for to manage refreshed data. The contacts within the "emptied" list would still be members of the "core" table and so the process does not negatively impact reporting.
  • Unsubscribes can be managed in one list (as a default) or individual lists. Creating individual unsubscribe lists -- dependent on business requirements -- would allow for a preference center, whereby recipients could be given a choice as to which campaigns they receive.
  • The Form tool creates signup forms, simple surveys and landing pages. These can be hosted via Adestra or otherwise on the web. The tool provides for branding and proprietary cascading stylesheets, with a number of actions available through a drag-and-drop interface.
Read full review
AppSumo Originals
  • Easy to send emails as an automated sequence or single blast email.
  • Can break customers into separate lists but still only charged per contact.
  • Charges as a lifetime deal for so many contacts rather than monthly.
Read full review
Cons
Adestra
  • As of this writing, there are at least 3 different editors available (a drag-and-drop, a WYSIWYG and HTML). However, only a small template library is available if requested through support. Those expecting to find ready-built templates for re-branding would find them through the third-party EDM Designer drag-and-drop editor.
Read full review
AppSumo Originals
  • More customization in the email builder.
  • More customization on the smart pages (aka Landing page).
  • Forms have low customization and older style graphical look.
Read full review
Usability
Adestra
I have been self-trained on different ESPs for over 10 years, so my experience isn't comparable to most users. However, I've trained people on various email marketing platforms, and with some training, clients have a positive user-experience with Adestra.
Read full review
AppSumo Originals
No answers on this topic
Support Rating
Adestra
I have had campaign related issues solved very quickly. When there are technical issues, that involve more than one departmental, it may involve a longer turn-around and management.
Read full review
AppSumo Originals
No answers on this topic
Alternatives Considered
Adestra
For medium and large sized businesses, Adestra competes well with dotMailer. While many of the functions are available through either provider, creating campaigns, managing lists and reviewing metrics are somewhat different. As of this writing, dotMailer's drag-and-drop editor dominates that platform and performs well for low-end users with little-to-no HTML experience. Even high-end users will appreciate how quickly campaigns can be built via the drag-and-drop editor. While Adestra utilizes the EDM Designer drag-and-drop, the third-party functionality is not completely cohesive and lack of a template library gives dotMailer a bit of an advantage.
Read full review
AppSumo Originals
Mailchimp costs a lot once you get into the 4000 contacts range and features that SendFox has integrated are in a higher cost plan from Mailchimp. Drip is in a similar range cost-wise. It costs more per month than I paid all up. For a business that relies on email marketing as an income strategy, these tools are perfect, but for my business which uses it intermittently to supplement things like group challenges, it's more applicable to go with a tool like SendFox.
Read full review
Return on Investment
Adestra
  • For companies that focus on goals and analytics, Adestra provides all the necessary tools.
Read full review
AppSumo Originals
  • It's been the service I've used for daily emails for group challenges - Meaning that I had a service that was cheaper than others AND was reliable. When the customers got the emails reliably, I retained them, customers.
  • It has been less flexible in terms of customization - This hasn't had a tangible benefit but may have had a lead-on effect of the emails not always looking as professional to the customer.
  • It is much cheaper than other services meaning I've saved likely $2000+ based on the size of my email list (which is a lot for my small business!).
Read full review
ScreenShots

SendFox Screenshots

Screenshot of