Appcast vs. Broadlume

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Appcast
Score 7.9 out of 10
N/A
Appcast is a recruiting software solution offered by Appcast, Inc.
$0
Pay-Per-Applicant
Broadlume
Score 10.0 out of 10
N/A
Built by 2 ex-Googlers, Broadlume (formerly AdHawk) promises to provide an easy way to manage the user's Google AdWords & Facebook Ad campaigns. The founders say that, after years of manually analyzing & optimizing Ad Accounts for thousands of businesses, they feel confident saying software automation makes the work of an advertiser incredibly efficient. The platform aims to help leverage data science and machine learning to optimize campaigns and help increase ROI.N/A
Pricing
AppcastBroadlume
Editions & Modules
Appcast Exchange
$0
Pay-Per-Applicant
Clickcast
$0
License
No answers on this topic
Offerings
Pricing Offerings
AppcastBroadlume
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
AppcastBroadlume
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
AppcastBroadlume
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Appcast
-
Ratings
Broadlume
10.0
1 Ratings
30% above category average
Data Transfer00 Ratings10.01 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Appcast
-
Ratings
Broadlume
10.0
1 Ratings
25% above category average
Ad dashboards00 Ratings10.01 Ratings
Ad conversion tracking00 Ratings10.01 Ratings
Cross-channel ad management00 Ratings10.01 Ratings
Ad forecasting and optimization00 Ratings10.01 Ratings
Best Alternatives
AppcastBroadlume
Small Businesses
Zoho Recruit
Zoho Recruit
Score 7.9 out of 10
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Medium-sized Companies
Zoho Recruit
Zoho Recruit
Score 7.9 out of 10
The Trade Desk
The Trade Desk
Score 7.9 out of 10
Enterprises
Handshake Talent Engagement Suite
Handshake Talent Engagement Suite
Score 8.0 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AppcastBroadlume
Likelihood to Recommend
9.0
(1 ratings)
10.0
(1 ratings)
Usability
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
AppcastBroadlume
Likelihood to Recommend
Appcast, Inc.
It has allowed me to streamline my job ad buying and selling process all in one dashboard.
Read full review
Broadlume
Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates
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Pros
Appcast, Inc.
  • Makes it easy to manage job feeds.
  • Makes it easy to manage traffic acquisition from multiple publishers.
  • Easy to use reporting dashboard for you and your customers.
Read full review
Broadlume
  • Great UI
  • Accurate reporting
  • Strong data points
Read full review
Cons
Appcast, Inc.
  • Need to be more open to suggestions from clients.
  • Need to get better customer service turnaround time.
  • Need more knowledgeable staff.
Read full review
Broadlume
  • Ability to look at two campaigns at once (comparative stats)
  • Only available for Facebook or G+
  • No export feature for reporting
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Usability
Appcast, Inc.
No answers on this topic
Broadlume
AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads
Read full review
Alternatives Considered
Appcast, Inc.
No answers on this topic
Broadlume
AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services
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Return on Investment
Appcast, Inc.
  • Positive sales margins.
  • Positive time allocation.
Read full review
Broadlume
  • Ad optimization data
  • Simplified ad management
  • Audience understanding
Read full review
ScreenShots

Appcast Screenshots

Screenshot of The Appcast Dashboard: Real-time reporting across all recruitment marketing channels.Screenshot of Appcast Dashboard: Source Report

Broadlume Screenshots

Screenshot of Screenshot of Screenshot of