Aspire.io vs. Traackr

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Aspire.io
Score 5.2 out of 10
N/A
Aspire.io (formerly AspireIQ) is an influencer marketing platform empowering ecommerce brands to build and cultivate influential communities of influencers, ambassadors, affiliates, and customers. Brands using Aspire can discover authentic partners, streamline relationships, scale their programs, and measure business impact.N/A
Traackr
Score 7.7 out of 10
Mid-Size Companies (51-1,000 employees)
Traackr is an influencer management solution. Traackr's technology is designed to help brands optimize their influencer programs by identifying individuals with the highest signal for a brand or product, uncovering authentic social insights to build meaningful relationships, facilitating the activation of those influencers, and measuring their impact on the brand.N/A
Pricing
Aspire.ioTraackr
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Aspire.ioTraackr
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
Aspire.ioTraackr
Small Businesses
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Meltwater
Meltwater
Score 6.7 out of 10
Meltwater
Meltwater
Score 6.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Aspire.ioTraackr
Likelihood to Recommend
2.1
(3 ratings)
7.0
(1 ratings)
Support Rating
10.0
(1 ratings)
-
(0 ratings)
User Testimonials
Aspire.ioTraackr
Likelihood to Recommend
AspireIQ
I used Aspire to find influencers for my fashion business and most of the influencers who signed up for my project were unreliable and did not fulfill their contract terms. For example, of 5 influencers I sent products to, only one completed the work that was agreed upon under the Terms. The others received a $195 product and disappeared, even though we signed a contract called Terms that is monitored by Aspire. The main downfall with Aspire is that it doesn't have a system in place to control this. For instance, they don't have a way for brands to leave a review for influencers and they don't block bad influencers (many just want free product) from applying for future projects. Aspire doesn't take responsibility for anything. What is the point of paying money to Aspire if they don't vet their influencers and control the quality of influencers who use their platform?
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Traackr
Traackr is well-suited for the team that is looking for a quick solution that will go far. For very well-developed teams, adopting a whole new platform like Traackr may not be best-suited for the entire team. Or at the very least, ensure that you are well-equipped to train and educate each and every team member of not only how to use Traackr but also on why Traackr is necessary for the holistic strategy.
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Pros
AspireIQ
  • Account Reps are personable and easy to work with!
  • Wide-range of database of influencers
  • Easy navigate in platform
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Traackr
  • The influencer search function is very robust and the database extends to many different areas.
  • The framework and Traackr tools are easy-to-use and help efficiently and effectively guide our and our clients' strategies.
  • Platform is very user-friendly. You don't need to be a technical expert to use it.
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Cons
AspireIQ
  • Filtering Messages - things seem to get cluttered easily
  • "Deleting" people in campaigns you don't want to work with instead of dismissing
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Traackr
  • Some advanced capabilities may require additional technical skills from the user (e.g., analytics, insights development).
  • Filters could be more granular or more importantly, customizable.
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Support Rating
AspireIQ
I have bi-weekly calls with my AspireIQ rep which has been very helpful. Anytime I have a question, notice a bug, etc, she is quick to respond.
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Traackr
No answers on this topic
Alternatives Considered
AspireIQ
We used to use TapInfluence but we found the selection of influencers to choose from to be limited - we could not manage conversations in the platform
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Traackr
No answers on this topic
Return on Investment
AspireIQ
  • Making our brand more fun!
  • While our account is "small" we believe investing in influencers has broadened our brand and gotten in front of people we didn't have the capability of
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Traackr
  • Easy and ideal for any influencer strategy
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ScreenShots

Traackr Screenshots

Screenshot of Network AnalysisScreenshot of Influencer Complete Footprint