Azure Machine Learning vs. Google BigQuery

For [a] data scientist require[d] to build a machine learning model, so he/she didn't worry about infrastructure to maintain it.

All kind of feature[s] such as train, build, deploy and monitor the machine learning model available in a single suite.

If someone has [their] own environment for ML studio, so there [it would] not [be] useful for them.

Event-based data can be captured seamlessly from our data layers (and exported to Google BigQuery). When events like page-views, clicks, add-to-cart are tracked, Google BigQuery can help efficiently with running queries to observe patterns in user behaviour. That intermediate step of trying to "untangle" event data is resolved by Google BigQuery. A scenario where it could possibly be less appropriate is when analysing "granular" details (like small changes to a database happening very frequently).

Incentivized

• User friendliness: This is by far the most user friendly tool I've seen in analytics. You don't need to know how to code at all! Just create a few blocks, connect a few lines and you are capable of running a boosted decision tree with a very high R squared!
• Speed: Azure ML is a cloud based tool, so processing is not made with your computer, making the reliability and speed top notch!
• Cost: If you don't know how to code, this is by far the cheapest machine learning tool out there. I believe it costs less than $15/month. If you know how to code, then R is free.
• Connectivity: It is super easy to embed R or Python codes on Azure ML. So if you want to do more advanced stuff, or use a model that is not yet available on Azure ML, you can simply paste the code on R or Python there!
• Microsoft environment: Many many companies rely on the Microsoft suite. And Azure ML connects perfectly with Excel, CSV and Access files.

Incentivized

• Realtime integration with Google Sheets.
• GSheet data can be linked to a BigQuery table and the data in that sheet is ingested in realtime into BigQuery. It's a live 'sync' which means it supports insertions, deletions, and alterations. The only limitation here is the schema'; this remains static once the table is created.
• Seamless integration with other GCP products.
• A simple pipeline might look like this:-
• GForms -> GSheets -> BigQuery -> Looker
• It all links up really well and with ease.
• One instance holds many projects.
• Separating data into datamarts or datameshes is really easy in BigQuery, since one BigQuery instance can hold multiple projects; which are isolated collections of datasets.

Incentivized

• It would be great to have text tips that could ease new users to the platform, especially if an error shows up
• Scenario-based documentation
• Pre-processing of modules that had been previously run. Sometimes they need to be re-run for no apparent reason

Incentivized

• Please expand the availability of documentation, tutorials, and community forums to provide developers with comprehensive support and guidance on using Google BigQuery effectively for their projects.
• If possible, simplify the pricing model and provide clearer cost breakdowns to help users understand and plan for expenses when using Google BigQuery. Also, some cost reduction is welcome.
• It still misses the process of importing data into Google BigQuery. Probably, by improving compatibility with different data formats and sources and reducing the complexity of data ingestion workflows, it can be made to work.

Incentivized

We have to use this product as its a 3rd party supplier choice to utilise this product for their data side backend so will not be likely we will move away from this product in the future unless the 3rd party supplier decides to change data vendors.

Incentivized

Easy and fastest way to develop, test, deploy and monitor the machine learning model.

- Easy to load the data set

-Drag and drop the process of the Machine learning life cycle.

I think overall it is easy to use. I haven't done anything from the development side but an more of an end user of reporting tables built in Google BigQuery. I connect data visualization tools like Tableau or Power BI to the BigQuery reporting tables to analyze trends and create complex dashboards.

Incentivized

I have never had any significant issues with Google Big Query. It always seems to be up and running properly when I need it. I cannot recall any times where I received any kind of application errors or unplanned outages. If there were any they were resolved quickly by my IT team so I didn't notice them.

Incentivized

I think Google Big Query's performance is in the acceptable range. Sometimes larger datasets are somewhat sluggish to load but for most of our applications it performs at a reasonable speed. We do have some reports that include a lot of complex calculations and others that run on granular store level data that so sometimes take a bit longer to load which can be frustrating.

Incentivized

Support is nonexistent. It's very frustrating to try and find someone to actually talk to. The robot chatbots are just not well trained.

Incentivized

BigQuery can be difficult to support because it is so solid as a product. Many of the issues you will see are related to your own data sets, however you may see issues importing data and managing jobs. If this occurs, it can be a challenge to get to speak to the correct person who can help you.

Incentivized

Not sure

It is easier to learn, it has a very cost effective license for use, it has native build and created for Azure cloud services, and that makes it perfect when compared against the alternatives. As a Microsoft tool, it has been built to contain many visual features and improved usability even for non-specialist users.

Incentivized

PowerBI can connect to GA4 for example but the data processing is more complicated and it takes longer to create dashboards. Azure is great once the data import has been configured but it's not an easy task for small businesses as it is with BigQuery.

Incentivized

None so far. Very satisfied with the transparency on contract terms and pricing model.

We have continued to expand out use of Google Big Query over the years. I'd say its flexibility and scalability is actually quite good. It also integrates well with other tools like Tableau and Power BI. It has served the needs of multiple data sources across multiple departments within my company.

Incentivized

Google Support has kindly provide individual support and consultants to assist with the integration work. In the circumstance where the consultants are not present to support with the work, Google Support Helpline will always be available to answer to the queries without having to wait for more than 3 days.

• Productivity: Instead of coding and recoding, Azure ML helped my organization to get to meaningful results faster;
• Cost: Azure ML can save hundreds (or even thousands) of dollars for an organization, since the license costs around $15/month per seat.
• Focus on insights and not on statistics: Since running a model is so easy, analysts can focus more on recommendations and insights, rather than statistical details

Incentivized

• Previously, running complex queries on our on-premise data warehouse could take hours. Google BigQuery processes the same queries in minutes. We estimate it saves our team at least 25% of their time.
• We can target our marketing campaigns very easily and understand our customer behaviour. It lets us personalize marketing campaigns and product recommendations and experience at least a 20% improvement in overall campaign performance.
• Now, we only pay for the resources we use. Saved $1 million annually on data infrastructure and data storage costs compared to our previous solution.

Incentivized