BlueOcean Brand Navigator vs. BrandTruth

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BlueOcean Brand Navigator
Score 9.1 out of 10
N/A
Brand Navigator, from BlueOcean, is an always-on brand intelligence platform that aims to provide an unbiased, real-world view of the relationship customers have with a brand and the actions that should be taken to build an agile, durable brand. BlueOcean operates in Brand Intelligence, providing CMOs and their teams the ability to quantify brand performance and access always-on, contextual insights that tear down data silos and build a holistic view of brand health. BlueOcean…N/A
BrandTruth
Score 0.0 out of 10
N/A
BrandTruth is a brand SaaS platform built specifically to align and empower businesses, from the company of the same name in Littleton, Colorado. Using a combination of psychology, AI, video, and web technologies, The solution aims to enable companies to define their brand personality and align their internal team around a common language and trustworthy results.
$799
per month
Pricing
BlueOcean Brand NavigatorBrandTruth
Editions & Modules
No answers on this topic
Essentials
$799
per month
Discovery
Custom
per year
Enterprise
Custom
per year
Offerings
Pricing Offerings
BlueOcean Brand NavigatorBrandTruth
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
BlueOcean Brand NavigatorBrandTruth
Small Businesses
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Mention
Mention
Score 9.4 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Qualtrics
Qualtrics
Score 7.5 out of 10
Qualtrics
Qualtrics
Score 7.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BlueOcean Brand NavigatorBrandTruth
Likelihood to Recommend
9.1
(1 ratings)
-
(0 ratings)
User Testimonials
BlueOcean Brand NavigatorBrandTruth
Likelihood to Recommend
BlueOcean
BlueOcean's Brand Navigator is a new online platform we're using to measure our overall brand health. It has real-time data and information relative to the competitive set we assign that provide faster insights then using surveys as snapshots in time. This is a supplemental tool that we are using for performance measurement to sit alongside MSIGHTS, Adobe Analytics, Marketo, and our internal SAP systems.
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BrandTruth Inc
No answers on this topic
Pros
BlueOcean
  • curate robust competitive intelligence
  • leverage big data and AI for approachable reporting
  • track and optimize against marketing KPIs
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BrandTruth Inc
No answers on this topic
Cons
BlueOcean
  • deeper analysis of creative
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BrandTruth Inc
No answers on this topic
Return on Investment
BlueOcean
  • Filling a void for real-time Brand and Awareness measurement
Read full review
BrandTruth Inc
No answers on this topic
ScreenShots