This is the only mobile technology we have used. We went through an extensive research and vetting process. In the end Moovweb was the best choice for technology and business needs. We considered the following companies: Moovweb,Mobify, Usablenet, Mad Mobile, SKAVA, Wompmobile. …
Mobify: Another open technology, very solid, technically well thought out. Essentially it takes the same approach as Moovweb to utilizing desktop content, but it shifts the transformation burden to the device. That has the advantage of allowing a single URL (though Moovweb has …
TLDR: 28 months into a 6 month project. They stopped developing it without a working MVP, fired all the developers, and do not respond to my requests that involve figuring out what’s happening and when I will be getting a refund.First, please feel free to reach out before removing this review. Builder.ai has taken down our bad reviews in the past saying they couldn’t verify them. I’ll be happy to point you in the direction of the people I’ve worked with including Jason.Second, when I say this is a fraud from the top down, I’m not exaggerating. Please take a look at the news articles that have come out within the last two years regarding their CEO, CFO, and official auditor.If you are still reading, that means you’re still considering it, so let me tell you about my experience.I started this process by meeting with the sales team at the Silicon Slopes Conference in late 2022. I told them about what I wanted to build and they said that would be very easy and doable. We spent the rest of 2022 meeting with developers who reconfirmed how simple this would be and that even with a relaxed timeframe, we could expect a product in about six months. January 2, 2023, I signed the contract.We had a number of problems from the very beginning, including them giving me the wrong documents to sign and mixing my product up with another. We kept meeting, moving forward, struggled constantly with getting the money flow correct. Weeks turned into months and eventually all of the deadlines were past due with no communication on when they would get updated. Near the end of 2023, we escalated and very clearly said that if they cannot develop this, it’s OK to just say as much and give us our money back. They repeated that they could, added additional developers to the team, and said they would be pushing forward with an MVP shortly.When they released the MVP, the flow of money still didn’t work. Whenever I would bring that up or that I wanted to do end to end testing, they would say that they will be able to do that when it’s ready for full release. Again, months passed of this and I stayed patient. I have to say my patience has been the biggest mistake of this entire process.In November 2024, 23 months in on a six month project, they marked it complete. It wasn’t. The money was still wrong, features I had previously approved had vanished, and when I asked why features I paid for weren’t on there, they said they had questions but decided not to ask them and just mark it complete instead. I was furious, but once again I was trying to make it work. I worked with my project manager, and we spent December creating an entire list of every acceptance criteria. I required photo or video evidence for each piece that it was complete or I wasn’t going to mark it done. I also told them they had until the end of March.As we moved through January and February 2025, they started slipping in comments about how they didn’t think we would make the deadline. I continued escalating, people tried to work with me on it, and I decided to once again, find my patience. It did me no good.On March 26, my project manager told me that they were no longer working on developing my project. They had fired everyone who would’ve been part of developing it and had no plans on what to do going forward. They were supposed to tell me the week before when it happened and he expected that I should get an email about it that week. When I tried reaching out to the legal team that same week about canceling any sort of ongoing contract and getting my money back, they told me they were going to refer me to another group. It is April 18, 2025 and still I have received no communication. My patience now means that I have signed myself up for a painful legal battle. I’m leaving this review to let others know that if they already have a contract, chances are no development work has happened for the last month and they need to demand answers. This is also here for people considering this company. Do not fall for it.
Depending on a site's structure, and a team's business flow, Moovweb could be a great fit for a business looking to optimize its desktop site for mobile and tablet devices. Given that more and more businesses are designing for "Mobile First" or at least making pages tap-friendly for tablet devices, there are cases where some businesses will find responsive or simplified designs as a good enough solution. However, for a large portion of sites, a unique experience is needed for mobile and a different experience is needed for tablet. Customer moments are different, and a single site that simply "fits" onto a smaller screen really doesn't address the change in the customer moment. Moovweb is able to transform the desktop site into optimized sites that streamline the experience into what is most impactful to the customer in that moment, based on business logic and with minimal support. After considering a responsive site, the Moovweb solution was the right choice for our business and for our customers, and the results are proving we made the right choice.
Moovweb takes the time to really understand your needs and challenges and is willing to work with and address them. They are partners during and AFTER implementation.
Moovweb and their implementation partner 64Labs has a fantastic response time and work ethic. They really will do what it takes.
Moovweb takes the time to share their product road map with customers.
Depending on how your site is built and maintained, there may be a different solution that will be a better option for your business and customer needs.
At the end of the day, this is another layer that is added to your development plan and time to ensure updates work across multiple devices. Moovweb is really good about the turn-time for these updates, but there still needs to be the added QA step for M&T optimization per release.
Personally as a Mobile Architect I am a huge proponent of building mobile-first responsive websites. I will always fight for a lobby for businesses to build sites with all devices in mind and not focus their attention on desktop driven sites which are then adaptively scaled to meet the demands of the business, in my opinion leading to a never ending cycle of building separate media queries to compensate for every device the business chooses to market to
Good set of customer success people combined with the flexibility to use high-quality onshore partners if workload increases at busy times. I think Moovweb's support efforts are pretty solid.
Don't spend weeks in design. Because of the way the technology works nuances of design can change very quickly further down the line. We have changed the look of the product list for a client a week before launch.
Push for getting the project into UAT within four weeks of the kickoff of the project. There are few retailer projects that need to take more than that. In my experience the more concentrated the timeline the more effective the implementation.
Check that there are no major changes planned on desktop during the time of your implementation (another reason to keep the development to four weeks).
If you have custom mobile content requirements, get them to your implementer at the start. Moovweb is great at heavy-lifting existing content, but your implementer will need to recommend solutions for custom content that will need to be tested. Get these requirements out at the start.
Make a list of your desktop plugins. Moovweb can handle them all, but they can be handled in different ways
If you have Paypal/Google Wallet and want it on mobile as part of your project, talk about that early on.
This is the only mobile technology we have used. We went through an extensive research and vetting process. In the end Moovweb was the best choice for technology and business needs. We considered the following companies: Moovweb,Mobify, Usablenet, Mad Mobile, SKAVA, Wompmobile. Forrester has a mobile infrastrucutre services report that could be very helpful.
The implementation was 4 months from start to finish. Mobile is about 10% of our visits today and our mobile revenue for the first half is about $200K so we will have a payback in 1 -2 years.
Moovweb is not the most economical solution out there. It is one of the most comprehensive for sites needing all their content available for mobile.
