TrustRadius

BuyerPath vs. Lengow

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BuyerPath
Score 7.0 out of 10
N/A
BuyerPath is a search advertising platform with features such as retail product ads, product feed management and feed optimization, and bid parting for each product ad.N/A
Lengow
Score 7.1 out of 10
N/A
Lengow is the feed and product listing management offering from the French company of the same name.N/A
Pricing
BuyerPathLengow
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
BuyerPathLengow
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Features
BuyerPathLengow
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
BuyerPath
-
Ratings
Lengow
4.3
1 Ratings
48% above category average
Ad campaign creation00 Ratings4.01 Ratings
Ad deployment00 Ratings4.01 Ratings
Display advertising00 Ratings5.01 Ratings
Ad display and retargeting segmentation00 Ratings5.01 Ratings
Sequence targeting00 Ratings5.01 Ratings
Contextual advertising00 Ratings3.01 Ratings
Social advertising00 Ratings4.01 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
BuyerPath
-
Ratings
Lengow
4.0
1 Ratings
46% above category average
Ad dashboards00 Ratings4.01 Ratings
Ad performance reports00 Ratings5.01 Ratings
Ad conversion tracking00 Ratings4.01 Ratings
Ad attribution reporting00 Ratings3.01 Ratings
Ad forecasting and optimization00 Ratings4.01 Ratings
Best Alternatives
BuyerPathLengow
Small Businesses
Serpstat
Serpstat
Score 9.2 out of 10
WordStream Advisor
WordStream Advisor
Score 7.0 out of 10
Medium-sized Companies
WordStream Advisor
WordStream Advisor
Score 7.0 out of 10
WordStream Advisor
WordStream Advisor
Score 7.0 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 9.0 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BuyerPathLengow
Likelihood to Recommend
-
(0 ratings)
7.0
(1 ratings)
User Testimonials
BuyerPathLengow
Likelihood to Recommend
BuyerPath
No answers on this topic
Lengow
We have a PIM, which displays a product feed in JSON format. With Lengow we were able to import it very easily and then we connected it to a marketplace. Price and quantity updates are very frequent, this allows us to provide always updated data to customers. It is difficult to create promotions from the interface of Lengow, but once you learn you can do it easily.
Verified User
Anonymous
Read full review
Pros
BuyerPath
No answers on this topic
Lengow
  • Marketplaces Integration
  • Products info updates
  • User friendly graphic
Verified User
Anonymous
Read full review
Cons
BuyerPath
No answers on this topic
Lengow
  • Attribute editing rules
  • Real time API stock integration
  • More marketplaces
Verified User
Anonymous
Read full review
Alternatives Considered
BuyerPath
No answers on this topic
Lengow
Lengow turned out to be much cheaper, for our current needs it was enough. However ChannelAdvisor is a valid alternative more complete and with more tools available.
Verified User
Anonymous
Read full review
Return on Investment
BuyerPath
No answers on this topic
Lengow
  • Easy opening of new marketplaces
  • Sales support
  • Saving money in the integrations
Verified User
Anonymous
Read full review
ScreenShots