CIENCE GO Digital vs. Zeta Marketing Platform

CIENCE GO Digital

2 Reviews and Ratings

Zeta Marketing Platform

8 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
CIENCE GO Digital	Score8.7 out of 10	N/A	CIENCE GO Digital enables targeted ads to be served -- down to the individual contacts in an Ideal Customer Profile. Boasting pinpoint accurate data, CIENCE GO Digital is a Demand Side Platform, with DSP features that include: Comprehensive advertising coverage at auction prices. Display, Audio (Podcast), Video (OTT, CTV), and Social Media ad formats Target custom audiences, including CPMs, HEMs, and MAIDs.** Advanced Bidding…	N/A
Zeta Marketing Platform	Score6.9 out of 10	N/A	The Zeta Marketing Platform enterprise marketing platform offers a cloud-based solution for customer outreach across search and listings, display ads, social networks, mobile devices, and also email correspondences with customers, with a built in data management platform.	N/A

Pricing

CIENCE GO Digital

Zeta Marketing Platform

No answers on this topic

No answers on this topic

Pricing Offerings
CIENCE GO Digital	Zeta Marketing Platform
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	No

No setup fee

No setup fee

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Best Alternatives
	CIENCE GO Digital	Zeta Marketing Platform
Small Businesses	Basis DSP Score9 out of 10	Listrak Score10 out of 10
Medium-sized Companies	StackAdapt Score7.2 out of 10	Sailthru Score5.3 out of 10
Enterprises	Yahoo DSP Score8 out of 10	Listrak Score10 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	CIENCE GO Digital	Zeta Marketing Platform
Likelihood to Recommend	8.7 (2 ratings)	2.0 (1 ratings)

User Testimonials
	CIENCE GO Digital	Zeta Marketing Platform
Likelihood to Recommend	CIENCE CIENCE GO Digital is a fine tool for companies that are just getting started with programmatic advertising (like us). Filters are simple to put on and off and we were able to display our ads in all the ways we needed. Targeting showed good results as ads were pushed in the exact directions we wanted them to go. A great experience overall. Verified User Read full review	Zeta Global Good for very basic management of a search program. Not good for much else since it is buggy and lacks many features that competitors offer. Also may be good for someone who is looking for a low-cost DMS. Incentivized Verified User Read full review
Pros	CIENCE Intuitive UI/UX that makes the whole process of creating a new campaign easier. It has a precise targeting system. It's intuitive and support all Ads formats. Verified User Read full review	Zeta Global Good customer service. They were flexible in allowing us to access backend data. Incentivized Verified User Read full review
Cons	CIENCE The price is a bit expansive. Verified User Read full review	Zeta Global Buggy! Lacks many features competitors offer (like labeling). No clear roadmap for the future with their SEM product. Incentivized Verified User Read full review
Alternatives Considered	CIENCE CIENCE GO Digital is definitely easier to use and with less bugs and blockers. Verified User Read full review	Zeta Global Poorly. For example, Kenshoo's offering is fast, customizable, works with all publisher platforms, and more. IgnitionOne just doesn't stack up well against the competition and isn't investing in the product like it used to. Incentivized Verified User Read full review
Return on Investment	CIENCE It helped us to create more effective campaigns with better results. Verified User Read full review	Zeta Global Did push through implementations but was buggy Fast UI Incentivized Verified User Read full review
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