As Cubase has different levels of product available, there is a starting point for most people in the industry who require this software with the Pro version being the top level. Therefore, it can be built around end user needs rather than paying a fortune for everything and only using 40% as other software products do. It would be less appropriate for beginners, or those who do not wish to use VSTi instruments as there are cheaper products on the market which would allow this (Reaper being one). It is all down to user preference at the end of the day, and there isn't one product that will tick every single box for every user.
MIDI: MIDI has been an integral part of Cubase since the very beginning. In Cubase 11, working with and editing MIDI has become a very streamlined process.
Advanced Audio Features: One of my favorite audio features is the ability to generate harmony voices in just one click. This speeds up the production process and helps new singers understand different harmony lines. It also gives the ability to add modern harmony sounds to our tracks.
Channel Strip: While we use many plugins to emulate famous consoles and outboard equipment, the stock channel strip is outstanding. The included channel strip could easily stand on its own to get a finished sound.
Control Room: This is an amazing tool that emulates a monitor controller right in the software. Using this allows me to set up headphone cues, headphone mixes, and different monitor configurations. I am able to insert plugins into these chains that do not affect the master bus.
Any time I've had to reach out to customer support, they've been fast to respond and answered my questions to the best of their ability. Authorization of the software is easy, and the company is great about emailing you promptly. Overall, they do a great job.
Pro Tools is an industry standard for a reason, but does come at a cost and with a learning curve. I've found that Cubase is a great place to start, having the ability to do very advanced things, but without the need for it. While my experience has been limited with other DAWs, I think it's been worth the (small) investment.