Dynamicweb vs. Optimizely One

For small/medium organizations where non-professionals should work with the system in everyday situations, Dynamic Web is a good solutions. Works well on Mobile. Not very complicated to add new shops/add new countries to the solution. I have never used the headless functionalities but they should be well working, as I have heard. it should be very easy to implement with Business Central, but I have seen it being more complicated than expected.

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It is well suited for heavy-duty A/B testing where management would like to see and quantitatively determine the effect of a change. It is not so efficient to try for a single page simple form, except when the form is part of a larger workflow. The security model is not very well understood, including RBAC and protection against injection attacks.

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• All-in-one setup makes it easy for a small/medium organization to get an easy and fast go to market
• Good overview of progress of product enrichment with the built-in dashboard
• Easy enrichment both in the PIM and with upload of data in excel-sheet

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• Provides quicker release cycle for the way the product cards should be displayed.
• Provides feedback for new product introduction and how it'll be perceived.
• Allows rapid blackout from user experience changes that alters traffic flow.

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• Design templates and way to build pages are not very intuitive and lack ease of use for non-professionals
• Layout of Dynamic Web sites are not the most sexy. But they work!

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• Can use better interface for managing test, including scheduling and notification.
• Feels too heavy for simple projects, though this isn't a factor once past the PoC stage.
• Notification on various aspects can be made more powerful and granular if such a need arise.

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Easy to use for smaller organization and a pro-active agenzy.

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There is a big difference between the two: Google Optimize uses Bayesian analysis while Optimizely uses Frequenting. There is a risk of counting multiple visits. Google Optimize data isn't available instantly (if I remember correctly). Optimizely's analyses dashboard is a lot richer and offers a better experience, though it may get intimidating.

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• Made selling online very easy
• Fast go-to-market

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• Almost immediate payoff in terms of the benefit.
• Easy to justify the TTM benefits to upper management.
• Still somewhat hard to justify ROI, though this is not my expertise.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info