TrustRadius

Easypurl vs. Kartra

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Easypurl
Score 10.0 out of 10
N/A
Easypurl provides cross-channel marketing automation software that features personalized URLs, landing pages, email marketing and postal mail tracking with intelligent mail barcodes (IMB), SMS marketing, lead management and more. Easypurl is one of two Indros Group companies, the other being Experiture.N/A
Kartra
Score 9.0 out of 10
N/A
Kartra is an all-in-one business platform to monetize knowledge and services online. The platform includes a suite of tools that help market and sell digital products–like pages, email marketing, membership sites, checkouts, and analytics.
$99
per month
Pricing
EasypurlKartra
Editions & Modules
No answers on this topic
Starter
$99
per month
Growth
$189
per month
Professional
$429
per month
Offerings
Pricing Offerings
EasypurlKartra
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeOptional
Additional Details—Save $240 a year on an annual Starter subscription. Save $480 a year on an annual Growth subscription. Save $1440 a year on an annual Professional subscription.
More Pricing Information
Community Pulse
EasypurlKartra
Top Pros
Top Cons

No answers on this topic

Features
EasypurlKartra
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Easypurl
-
Ratings
Kartra
9.0
1 Ratings
16% above category average
WYSIWYG email editor00 Ratings8.01 Ratings
Dynamic content00 Ratings9.01 Ratings
Ability to test dynamic content00 Ratings8.01 Ratings
Landing pages00 Ratings10.01 Ratings
Mobile optimization00 Ratings9.01 Ratings
Email deliverability reporting00 Ratings9.01 Ratings
List management00 Ratings9.01 Ratings
Triggered drip sequences00 Ratings10.01 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Easypurl
-
Ratings
Kartra
8.5
1 Ratings
16% above category average
Lead nurturing automation00 Ratings8.01 Ratings
Data quality management00 Ratings9.01 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Easypurl
-
Ratings
Kartra
8.0
1 Ratings
2% below category average
Calendaring00 Ratings8.01 Ratings
Event/webinar marketing00 Ratings8.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Easypurl
-
Ratings
Kartra
7.0
1 Ratings
3% below category average
Social profile integration00 Ratings7.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Easypurl
-
Ratings
Kartra
9.0
1 Ratings
22% above category average
Dashboards00 Ratings9.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Easypurl
-
Ratings
Kartra
10.0
1 Ratings
34% above category average
Customizability00 Ratings10.01 Ratings
Best Alternatives
EasypurlKartra
Small Businesses
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Leadpages
Score 6.4 out of 10
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Kentico Xperience
Score 7.2 out of 10
Medium-sized Companies
HubSpot Marketing Hub
HubSpot Marketing Hub
Score 8.5 out of 10
Kentico Xperience
Kentico Xperience
Score 7.2 out of 10
Enterprises
Adobe Marketo Engage
Adobe Marketo Engage
Score 8.2 out of 10
Kentico Xperience
Kentico Xperience
Score 7.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
EasypurlKartra
Likelihood to Recommend
10.0
(1 ratings)
10.0
(1 ratings)
User Testimonials
EasypurlKartra
Likelihood to Recommend
Indros Group
Easypurl is very well suited for tracking responses on an email blast. It tracks e-delivery, and who clicks any hyperlinks in the email.
Brian Arsenault | TrustRadius Reviewer
Brian Arsenault
Data Analyst
Read full review
Genesis Digital
Kartra is a great platform for a service-based business that needs a moderate cost solution and one-stop shop for their business needs. Kartra has a marketplace of professionals that can train and or get your services set up in the system. The access to Kartra experts is valuable since the platform does have a bit of a learning curve and is not user-friendly when just starting out.
Verified User
Anonymous
Read full review
Pros
Indros Group
  • Easypurl has very easy-to-use reporting. The reporting has helped many of our clients to better understand the analytics that easypurl provides.
  • Easypurl is very easy to use. We design the campaign in dreamweaver, and make a few modifications, and the campaign is ready to go.
Brian Arsenault | TrustRadius Reviewer
Brian Arsenault
Data Analyst
Read full review
Genesis Digital
  • Email Marketing
  • Sales Pages
  • CRM
  • Payment processor
Verified User
Anonymous
Read full review
Cons
Indros Group
  • It would be helpful if Easypurl would allow users to delete campaigns.
Brian Arsenault | TrustRadius Reviewer
Brian Arsenault
Data Analyst
Read full review
Genesis Digital
  • Training and onboarding
  • Customer Service
  • Initial set up
Verified User
Anonymous
Read full review
Alternatives Considered
Indros Group
We tried MindFire for about a year, and found that it wasn't as easy to use as Easypurl. The interface was not as forgiving, and all templates had to be built within MindFire. The campaign reporting was difficult for our clients to understand.
Brian Arsenault | TrustRadius Reviewer
Brian Arsenault
Data Analyst
Read full review
Genesis Digital
I switched from Teachable to Karta. Teachable was at a lower price point but I found it harder to use and didn't provide all of the features the Kartra offers. I also experienced holding on to funds for a long period of time after a transaction has been completed. I'm happy that I switched.
Verified User
Anonymous
Read full review
Return on Investment
Indros Group
  • We have seen the demand for Easypurl significantly decrease over the last 3 years.
Brian Arsenault | TrustRadius Reviewer
Brian Arsenault
Data Analyst
Read full review
Genesis Digital
  • Great return on investment because you are able to get rid of many of the other programs you may be using.
  • Access to Kartra experts to get you up to speed on how to use the platform is a great value added within the Kartra marketplace. You can also add your services to the marketplace.
  • The CRM within Karta is top-notch. Allowing you to segment and tag your clients based on your own criteria.
Verified User
Anonymous
Read full review
ScreenShots