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Equativ vs. SkillSurvey, now part of the iCIMS Talent Cloud

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Equativ

    Score10 out of 10
    N/AEquativ (formerly Smart AdServer) is a French ad server provider with a large international presence. Customers tend to be European media outlets.N/A

    SkillSurvey, now part of the iCIMS Talent Cloud

    Score8.1 out of 10
    N/ASkillSurvey is a reference solution that since the late 2022 acquisition is now part of the iCIMS Talent Cloud. It features a configurable workflow that allows organizations to tailor reference checking according to their preferences and for various workforce segments.N/A
    Pricing
    EquativSkillSurvey, now part of the iCIMS Talent Cloud
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    EquativSkillSurvey, now part of the iCIMS Talent Cloud
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    EquativSkillSurvey, now part of the iCIMS Talent Cloud
    Ad Network Integration
    Comparison of Ad Network Integration features of Equativ and SkillSurvey, now part of the iCIMS Talent Cloud
    Feature
    Equativ
    8.0
    1 Ratings
    8% above category average
    SkillSurvey, now part of the iCIMS Talent Cloud
    -
    Ratings
    Data Transfer8.01 Ratings00 Ratings
    DSP integration8.01 Ratings00 Ratings
    Ad Campaigns
    Comparison of Ad Campaigns features of Equativ and SkillSurvey, now part of the iCIMS Talent Cloud
    Feature
    Equativ
    8.0
    1 Ratings
    2% above category average
    SkillSurvey, now part of the iCIMS Talent Cloud
    -
    Ratings
    Ad campaign creation8.01 Ratings00 Ratings
    Ad deployment9.01 Ratings00 Ratings
    Display advertising7.01 Ratings00 Ratings
    Ad display and retargeting segmentation8.01 Ratings00 Ratings
    Sequence targeting8.01 Ratings00 Ratings
    Ad Reporting & Analytics
    Comparison of Ad Reporting & Analytics features of Equativ and SkillSurvey, now part of the iCIMS Talent Cloud
    Feature
    Equativ
    7.5
    1 Ratings
    3% below category average
    SkillSurvey, now part of the iCIMS Talent Cloud
    -
    Ratings
    Ad dashboards8.01 Ratings00 Ratings
    Ad performance reports8.01 Ratings00 Ratings
    Ad conversion tracking7.01 Ratings00 Ratings
    Ad attribution reporting8.01 Ratings00 Ratings
    Cross-channel ad management7.01 Ratings00 Ratings
    Ad forecasting and optimization7.01 Ratings00 Ratings
    Best Alternatives
    EquativSkillSurvey, now part of the iCIMS Talent Cloud
    Small Businesses
    AdRoll
    Score3.7 out of 10
    No answers on this topic
    Medium-sized Companies
    Criteo Commerce Growth
    Score8 out of 10
    No answers on this topic
    Enterprises
    Criteo Commerce Growth
    Score8 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    EquativSkillSurvey, now part of the iCIMS Talent Cloud
    Likelihood to Recommend
    8.0
    (1 ratings)
    7.9
    (5 ratings)
    Support Rating
    -
    (0 ratings)
    10.0
    (1 ratings)
    User Testimonials
    EquativSkillSurvey, now part of the iCIMS Talent Cloud
    Likelihood to Recommend
    Equativ (formerly Smart AdServer)
    Smart AdServer is great for a marketing department, to track stats and clicks of their audience. It's a great way to engage the client without actually engaging them. We use it all the time to monitor where they're going, what they're interested in, and how engaging our posts are. I would say it's probably not a good idea for a smaller organization, as one social media manager could work it all out
    Incentivized
    Read full review
    Discontinued Products
    SkillSurvey really is great for reference checks and how to communicate with the contacts provided. It's a great way to easy view the reports, ensure that someone is not filling out their own reference information, and being able to contact passive candidates that have interest in your organization. The templates are easy to generate once you use them a couple times.
    Incentivized
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    Pros
    Equativ (formerly Smart AdServer)
    • It is easy to use, with functionality covering mobile, desktop and even tablet. I'm always on the go, so it's nice to be able to access my server from pretty much anywhere.
    • It has a wonderful intuitive user interface, every facet of this is designed and thought over, so it's easy to navigate around the program.
    • It offers a free trial so there's no real commitment if you just want to try it out, which is nice.
    Incentivized
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    Discontinued Products
    • It is very easy to use, so we don't have to spend time training others how to process reference checks.
    • SkillSurvey seems to gather many more responses than other vendors used. This is great because it stops us from having to physically call additional references.
    • We're able to gather leads from the references who complete the link and opt to be contacted by a recruiter. In the HR/recruitment world, this is seen as free leads!
    Incentivized
    Read full review
    Cons
    Equativ (formerly Smart AdServer)
    • I would like a more in-depth look at my traffic stats. I can see clicks, where my audience is going, but I'd like maybe some kind of perspective into who my audience is (18-24, adult, etc).
    • Constant updates. It's nice that they're always looking to update program, but the update can kinda get in the way of my work sometimes.
    • I'd prefer it if were a little cheaper – the free trial is nice, but getting my superiors to sign off on the cost (they're a bit old school) is a bit tough sometimes.
    Incentivized
    Read full review
    Discontinued Products
    • Cannot be used for all positions
    • arent enough specified categories
    • Customizability is lacking
    Incentivized
    Read full review
    Support Rating
    Equativ (formerly Smart AdServer)
    No answers on this topic
    Discontinued Products
    Support is excellent. I have always received swift and efficient assistance.
    Incentivized
    Read full review
    Alternatives Considered
    Equativ (formerly Smart AdServer)
    Honestly, you can use either/or. I'm all about AdServer right now because since Adobe has implemented their cloud service, they've gotten more expensive. Smart AdServer is just one cost, and it's cheaper than Adobe Cloud
    Incentivized
    Read full review
    Discontinued Products
    I have not used other similar products
    Incentivized
    Read full review
    Return on Investment
    Equativ (formerly Smart AdServer)
    • It's helped my organization better manage our traffic flow.
    • It's reduced the amount of work on our social media manager.
    • It's helped my organization get a better perspective on our clientele - where they're going, what they're interested in, it's been a great asset to our business.
    Incentivized
    Read full review
    Discontinued Products
    • We're able to collect more references, which allows us to clear candidates to start their jobs quicker.
    • The additional leads collected are sent to recruiters who are then able to have more candidates to reach out to for potential future employment.
    Incentivized
    Read full review
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