Factors.AI vs. Ruler Analytics

Factors.AI

16 Reviews and Ratings

Ruler Analytics

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Factors.AI	Score9.3 out of 10	N/A	Factors.AI helps B2B SaaS marketers amplify marketing ROI, save time and effort on routine analysis, and give critical insights into marketing activities impacting pipeline/revenue. Firstly, Factors brings together all data silos- website visitor data, CRM, Ads platform, Clearbit, and Search Console data with its no-code integrations. After identifying anonymous visitors from the website with CRM contacts/leads, Factors provides a unified view of marketing metrics, multi-touch…	N/A
Ruler Analytics	N/A	Small Businesses (1-50 employees)	Ruler Analytics is a marketing data and science company that solves measurement and attribution challenges for marketing leaders, digital marketers and marketing analysts by combining its proprietary technology, data scientist and engineers and deep marketing heritage. Ruler offers 3 key solutions: Multi-Touch Attribution - Measurement and attribution of revenue to all digital and offline touchpoints, without the limitations of 3rd party cookies,…	$179 per month

Pricing

Factors.AI

Ruler Analytics

No answers on this topic

Small Business: $179
per month
Medium Business: $584
per month
Large Business: $999
per month
Advanced: POA

Pricing Offerings
Factors.AI	Ruler Analytics
Free Trial
No	No
Free/Freemium Version
No	No
Premium Consulting/Integration Services
No	Yes

No setup fee

No setup fee

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Ruler Analytics offers 12-month agreements as standard, with pay monthly or pay annually options. Pricing here is indicative - Ruler Analytics can offer a quote based on monthly traffic volumes and product, data and integration requirements.

User Ratings
	Factors.AI	Ruler Analytics
Likelihood to Recommend	10.0 (3 ratings)	- (0 ratings)
Usability	8.0 (1 ratings)	- (0 ratings)

User Testimonials
	Factors.AI	Ruler Analytics
Likelihood to Recommend	Factors.ai By using Factors.AI, we identified some automobile giants who have landed on our site and are checking our products and services, by doing our research on LinkedIn and identifying the right decision maker, we were able to set up a high level meeting and convert them into an opportunity. The foundational pillar for that was Factors.AI Incentivized Aravindan Shivaprakasam Digital Marketing Manager Read full review	Ruler Analytics No answers on this topic
Pros	Factors.ai Easy no-code integration. Accurate data reporting. The ability to track advanced engagement metrics. Incentivized Mehdi Ayouch CMO (Chief Marketing Officer) Read full review	Ruler Analytics No answers on this topic
Cons	Factors.ai The speed/delivery of the platform can improve. The UI/UX can be made more appealing and functional. Incentivized Anirhudh Sridharan Demand Generation Read full review	Ruler Analytics No answers on this topic
Usability	Factors.ai Its too much of jumping of tabs in the UI. This can be made better. I see other tools have mastered this and have all the identification under a single screen instead of navigating between tabs. We could also iprove the traditional UI/UX interface and mix and match good colours to make the interface more appealing. Right now it feel a little traditional Incentivized Aravindan Shivaprakasam Digital Marketing Manager Read full review	Ruler Analytics No answers on this topic
Alternatives Considered	Factors.ai The best part about Factors.AI compared to these other tools is that the intent identification is just another module in all other tools where as the identification part if the core business of Factors.AI, it does this perfecly well and accurately identifies companies that are visiting our site and have a decent buying intent. So i highly recommend Factors.AI for this feature. Incentivized Aravindan Shivaprakasam Digital Marketing Manager Read full review	Ruler Analytics No answers on this topic
Return on Investment	Factors.ai Factors.AI allowed us to have clarity on our marketing results. We saved a lot of money that could've been wasted in ad spend if we didn't have Factors.AI. Incentivized Mehdi Ayouch CMO (Chief Marketing Officer) Read full review	Ruler Analytics No answers on this topic
ScreenShots