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Fraud Blocker vs. TransUnion TruValidate

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Fraud Blocker

    Score10 out of 10
    Small Businesses (1-50 employees)
    Fraud Blocker is a click fraud solution that boosts ad performance by detecting and preventing ads from being shown to bots, competitors, click farms, and other malicious or low-quality sources. The platform monitors incoming website traffic and analyzes visitor behavior in real time to identify suspicious activity. This includes detecting anomalies such as high click frequency, abnormal bounce rates, mismatched IP-to-device ratios, use of VPNs, and other indicators…

    $69

    per month per ad click

    TransUnion TruValidate

    Score7 out of 10
    N/ATruValidate fraud prevention and identity proofing products that secure trust across channels and deliver seamless experiences for consumers. In addition to all of TransUnion’s fraud products, TruValidate has expanded to include all fraud offerings from Neustar.N/A
    Pricing
    Fraud BlockerTransUnion TruValidate
    Editions & Modules
    Standard
    $69
    per month 1 website & 5,000 ad clicks
    Pro
    $89
    per month 5 websites & 10,000 ad clicks
    Enterprise+
    $469
    per month unlimited websites & 250,000 ad clicks
    No answers on this topic
    Offerings
    Pricing Offerings
    Fraud BlockerTransUnion TruValidate
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscounts available for quarterly and annual pricing.—
    More Pricing Information
    Features
    Fraud BlockerTransUnion TruValidate
    Click Fraud
    Comparison of Click Fraud features of Fraud Blocker and TransUnion TruValidate
    Feature
    Fraud Blocker
    10.0
    1 Ratings
    0% above category average
    TransUnion TruValidate
    -
    Ratings
    Real-time monitoring and detection10.01 Ratings00 Ratings
    IP address tracking10.01 Ratings00 Ratings
    Click behavior analysis10.01 Ratings00 Ratings
    Device and browser fingerprinting10.01 Ratings00 Ratings
    Automated blocking and filtering10.01 Ratings00 Ratings
    Ad network and channel monitoring10.01 Ratings00 Ratings
    Integration with ad platforms:10.01 Ratings00 Ratings
    User Ratings
    Fraud BlockerTransUnion TruValidate
    Likelihood to Recommend
    10.0
    (1 ratings)
    9.0
    (1 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Fraud BlockerTransUnion TruValidate
    Likelihood to Recommend
    Fraud Blocker
    Fraud Blocker team was responsive, well-informed, and proactive. They followed up after onboarding to make sure we were getting full use of all features and provided best practices that made a clear difference in results.
    Read full review
    TransUnion
    Neustar IP Intelligence is quick to deploy using their REST API, the data is automatically updated against one of the most robust datasets available on the market. It is well suited for developers trying to integrate with an out-of-the-box solution to lookup geolocation of website visitors in real time, and possibly build alerts or 2F-Authentication mechanisms based on suspicious activity.
    Incentivized
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    Pros
    Fraud Blocker
    No answers on this topic
    TransUnion
    • Helps detect fraud if a user has signed in from California only, then attempts to login from another country are made.
    • Increase sales conversions by understanding geolocation of website visitors
    • If your datacenters are georedundant, allows engineers to see where majority of traffic is generated and load balance accordingly.
    Incentivized
    Read full review
    Cons
    Fraud Blocker
    No answers on this topic
    TransUnion
    • It's a bare box solution. Not feature rich.
    Incentivized
    Read full review
    Usability
    Fraud Blocker
    Because Fraud Blocker has become one of the most cost-effective and impactful additions to our marketing stack.
    Read full review
    TransUnion
    No answers on this topic
    Alternatives Considered
    Fraud Blocker
    Fraud Blocker has become one of the most cost-effective and impactful additions to our marketing stack. It gave us back control over our paid media strategy and helped ensure that our budget goes toward reaching real, interested users not bots or click farms.
    Read full review
    TransUnion
    Google has an open source version of this, but its updates are based on the user community. Since Neustar's IP Intelligence is a paid solution, the updates are regular, the interface is streamlined with a REST API, and there is a help desk you can consult for onboarding and questions if there are issues.
    Incentivized
    Read full review
    Return on Investment
    Fraud Blocker
    No answers on this topic
    TransUnion
    • Ability to build fraud detection from suspicious activities.
    • Balance traffic across data centers.
    • Rapid deployment, regular updates.
    Incentivized
    Read full review
    ScreenShots

    Fraud Blocker Screenshots

    Screenshot of a Fraud Blocker dashboardScreenshot of the Fraud ScoreScreenshot of Fraud Blocker's automationScreenshot of how Fraud Blocker prevents accidental clicksScreenshot of savings, created by Fraud Blocker