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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    FreshMail

    Score7.1 out of 10
    N/AFreshMail is a browser based email marketing solution used to create and send newsletter campaigns. This solution leads users from campaign planning and creation to final reports.N/A

    PostUp

    Score2.6 out of 10
    N/AEmail marketing and audience development solution to grow, engage and monetize audiences​N/A
    Pricing
    FreshMailPostUp
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    FreshMailPostUp
    Free Trial
    YesNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeRequiredNo setup fee
    Additional DetailsFreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.—
    More Pricing Information
    Features
    FreshMailPostUp
    Email & Online Marketing
    Comparison of Email & Online Marketing features of FreshMail and PostUp
    Feature
    FreshMail
    8.4
    3 Ratings
    5% above category average
    PostUp
    9.3
    1 Ratings
    15% above category average
    WYSIWYG email editor8.53 Ratings10.01 Ratings
    Dynamic content8.53 Ratings00 Ratings
    Ability to test dynamic content9.03 Ratings00 Ratings
    Landing pages9.02 Ratings00 Ratings
    A/B testing8.03 Ratings00 Ratings
    Mobile optimization7.03 Ratings00 Ratings
    Email deliverability reporting10.03 Ratings9.01 Ratings
    List management7.03 Ratings9.01 Ratings
    Triggered drip sequences8.53 Ratings00 Ratings
    Reporting & Analytics
    Comparison of Reporting & Analytics features of FreshMail and PostUp
    Feature
    FreshMail
    8.2
    3 Ratings
    7% above category average
    PostUp
    10.0
    1 Ratings
    27% above category average
    Dashboards8.03 Ratings10.01 Ratings
    Standard reports8.03 Ratings10.01 Ratings
    Custom reports8.53 Ratings10.01 Ratings
    Pre-Send Testing
    Comparison of Pre-Send Testing features of FreshMail and PostUp
    Feature
    FreshMail
    8.4
    2 Ratings
    3% above category average
    PostUp
    -
    Ratings
    URL Validation8.52 Ratings00 Ratings
    Link Tracking9.52 Ratings00 Ratings
    Image Validation8.02 Ratings00 Ratings
    Inbox Display8.02 Ratings00 Ratings
    Email Accessibility Tools9.02 Ratings00 Ratings
    Spelling and Grammar Check8.02 Ratings00 Ratings
    Spam Testing8.02 Ratings00 Ratings
    Email Previews8.02 Ratings00 Ratings
    Best Alternatives
    FreshMailPostUp
    Small Businesses
    Mad Mimi
    Score10 out of 10
    Mad Mimi
    Score10 out of 10
    Medium-sized Companies
    Campaign Monitor by Marigold
    Score9 out of 10
    Campaign Monitor by Marigold
    Score9 out of 10
    Enterprises
    Emma by Marigold
    Score8.5 out of 10
    Emma by Marigold
    Score8.5 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    FreshMailPostUp
    Likelihood to Recommend
    8.5
    (3 ratings)
    10.0
    (1 ratings)
    User Testimonials
    FreshMailPostUp
    Likelihood to Recommend
    FreshMail
    The platform works very well for sending emails with simple layouts, it also allows you to keep track of the opening data of those who receive the emails. The platform could improve its ability to modify databases and integrate with other platforms in order to automate some of the marketing actions.
    Incentivized
    Read full review
    Upland Software
    For what we are using the service for, it accomplishes everything that we need. We use it across a couple departments and it is very easy to keep track of everything scheduled so there is no confusion. We started using it at the beginning of the year and it's become very simple to navigate, which is great. That makes it much easier for me to train people how to use it.
    Incentivized
    Read full review
    Pros
    FreshMail
    • Location targeting to filter people based on their region
    • Auto responding to questions and similar inquiries related to content
    • Engaging and building interest in the product
    Incentivized
    Read full review
    Upland Software
    • It is set up in a way that is very easy to learn how to use.
    • The features cover everything I can even imagine for what I am using it for.
    • Their help desk is very responsive.
    Incentivized
    Read full review
    Cons
    FreshMail
    • My campaign got delayed because of their moderation process. When I wrote them to ask what was going on they said they have some kind of anti-spam moderation process that was taking longer than usual.
    • I don’t like the fact that you can’t edit your template in HTML in their editing program (FreshMail Designer). This is probably isn’t a big deal for most people but some of us like to take over every detail of the template.
    Read full review
    Upland Software
    • There was a recent update they did that was sort of hard to get adjusted to, things weren't in the same spot as normal and it was sort of difficult learning where things were located now.
    • It only shows you 7 mailings at a time by default, it would be nice to be able to change the default setting to whatever is preferred.
    • In the "server" I wish there was a way to filter by department, not just by users.
    Incentivized
    Read full review
    Alternatives Considered
    FreshMail
    FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition
    Incentivized
    Read full review
    Upland Software
    No answers on this topic
    Return on Investment
    FreshMail
    • Better Outreach
    • Hitting the objective of marketing prospects qualified
    • Return on cost
    Incentivized
    Read full review
    Upland Software
    • It makes scheduling emails very easy.
    • It was very easy to learn how to use/get adjusted to.
    • We are able to keep track of scheduled mailings across all departments which is very convenient.
    Incentivized
    Read full review
    ScreenShots

    FreshMail Screenshots

    Product screenshotProduct screenshotProduct screenshot

    PostUp Screenshots

    Screenshot of WYSIWYG email editor.Screenshot of PostUp reporting and bot/spam appliance detection.