Great tool
August 02, 2022

Great tool

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with FreshMail

Thanks to FreshMail in my organisation I have been able to design and launch campaigns for the internal team of the organisation as well as for clients. I think the great thing about FreshMail is its ease of use thanks to its templates and how easy it is to track results in real time. It is very valuable to be able to see how certain campaigns are progressing and what reach is being generated.

Pros

  • Easy to design emails
  • Good analytics
  • Almost no bouncing emails
  • Great user experience

Cons

  • Improve the integration with other platforms
  • The basic plan doesn't allow to many features
  • Importing and exporting data is not very intuitive
  • Reduce design team time.
  • Good data to make business decisions.
  • Waste of time in contrasting information with other platforms.
FreshMail stands out for its ease of email design. Being a specialised email tool, it is more versatile when it comes to obtaining data from users, it is more intuitive, as the amount of time that needs to be invested in learning how to design emails, landing pages, a/b testing and others, is much less than the competition.

Do you think FreshMail delivers good value for the price?

Yes

Are you happy with FreshMail's feature set?

Yes

Did FreshMail live up to sales and marketing promises?

Yes

Did implementation of FreshMail go as expected?

I wasn't involved with the implementation phase

Would you buy FreshMail again?

Yes

The platform works very well for sending emails with simple layouts, it also allows you to keep track of the opening data of those who receive the emails.

The platform could improve its ability to modify databases and integrate with other platforms in order to automate some of the marketing actions.

FreshMail Feature Ratings

Email & Online Marketing
7.7
WYSIWYG email editor
9
Dynamic content
8
Ability to test dynamic content
8
Landing pages
8
A/B testing
8
Mobile optimization
6
Email deliverability reporting
10
List management
5
Triggered drip sequences
7
Reporting & Analytics
8.7
Dashboards
9
Standard reports
9
Custom reports
8
Pre-Send Testing
8.1
URL Validation
8
Link Tracking
10
Image Validation
9
Inbox Display
7
Email Accessibility Tools
9
Spelling and Grammar Check
8
Spam Testing
6
Email Previews
8

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