Gavagai vs. IBM SPSS Modeler

Gavagai is well suited for a B2C business that receives a lot of customer feedback in a form of open-ended text. It makes life easier for the customer experience team to efficiently identify the strengths and areas of improvement for the business. It saves a lot of time and also the hassle of analysing text data manually. It is not just a word cloud tool that shows you the words with the most number of mentions. Gavagai directs you towards actionability.

Incentivized

Fast NLP analytics are very easy in SPSS Modeler because there is a built-in interface for classifying concepts and themes and several pre-built models to match the incoming text source. The visualizations all match and help present NLP information without substantial coding, typically required for word clouds and such. SPSS Modeler is good at attaining results faster in general, and the visual nature of the code makes a good tool to have in the data science team's repository. For younger data scientists, and those just interested, it is a good tool to allow for exploring data science techniques.

Incentivized

• Simplifies text data.
• Lets you customise your dashboard.
• Sentiment analysis
• Supports 47+ languages

Incentivized

• Combine text and data
• Provide facilities for all phases of the data mining process.
• Use a node and stream paradigm to easily and quickly create models.

Incentivized

• Auto generated filters based on the data uploaded.
• Adding more Indian regional languages.
• Competitive pricing

Incentivized

• Has very old style graphs, with lots of limitations.
• Some advanced statistical functions cannot be done through the menu.
• The data connectivity is not that extensive.
• It's an expensive tool.

Incentivized

The online support board is helpful and the free add ons are incredibly appreciated.

Incentivized

I didn't evaluate many options while choosing Gavagai, I had explored a few local vendors whose capabilities were either incomplete or were not up to the mark. Their customer support was also quite poor. Also, the tool was debugged enough which led to frequent crashing. Alchmer although is not a direct competitor to Gavagai, since it's more of a customer feedback tool with additional capabilities of text analytics. I found Alchemer to be extremely expensive. Zonka on the other hand was quite welcoming to feedback from me and promised to develop additional capabilities for my specific requirements although the plan didn't go through due to internal reasons.

Incentivized

When it comes to investigation and descriptive we have found SPSS Statistics to be the tool of choice, but when it comes to projects with large and several datasets SPSS Modeler has been picked from our customers.

Incentivized

• Helps save man hours.
• Reduces the effort required to analyse big data.
• Helps to act upon areas of improvement faster.
• Indicates the strengths or things that are particularly liked by your customers.

Incentivized

• Positive - Ease of decision making and reduction in product life cycle time.
• Positive - Gives entirely new perspective with the help of right team. Helps expanding the portfolio.
• Negative - Needs to have good understanding about mathematical modelling, of which talent is rare and expensive. Hence, increase the costs for R&D and manpower.

Incentivized