TrustRadius: an HG Insights company

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    gShift (discontinued)

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    gShift was an enterprise SEO, Web presence analytics and content performance platform designed to help agency and brand marketers optimize, monitor and report on the performance of their multi-channel owned, earned and paid campaigns. The product is discontinued.

    $199

    Squirrly SEO

    Score9.9 out of 10
    N/ASquirrly is an SEO plugin.

    $29.99

    per month

    Pricing
    gShift (discontinued)Squirrly SEO
    Editions & Modules
    kontextURLs
    $199
    Influencer Marketing module
    $299
    Brand Professional
    $325
    Agency Professional
    $999
    Pro
    $29.99
    per month
    Business
    $71.99
    per month
    Agency
    $75.99
    per month
    Offerings
    Pricing Offerings
    gShift (discontinued)Squirrly SEO
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsSEO Platform pricing is based on the number of keywords per month. kontextURL pricing is based on the number of clicks registered per month. Influencer Marketing module pricing is based on the number of influencers and/or rosters managed.
    More Pricing Information
    Features
    gShift (discontinued)Squirrly SEO
    SEO
    Comparison of SEO features of gShift (discontinued) and Squirrly SEO
    Feature
    gShift (discontinued)
    8.6
    1 Ratings
    11% above category average
    Squirrly SEO
    6.7
    4 Ratings
    14% below category average
    Keyword analysis10.01 Ratings8.14 Ratings
    Backlink management6.01 Ratings7.03 Ratings
    SERP ranking tracking10.01 Ratings6.34 Ratings
    Page grader9.01 Ratings8.24 Ratings
    Competitive analysis9.01 Ratings7.03 Ratings
    Site audit / diagnostics7.01 Ratings1.02 Ratings
    Site recommendations8.01 Ratings8.24 Ratings
    Task management10.01 Ratings8.14 Ratings
    SEO Channels
    Comparison of SEO Channels features of gShift (discontinued) and Squirrly SEO
    Feature
    gShift (discontinued)
    8.3
    1 Ratings
    9% above category average
    Squirrly SEO
    8.2
    4 Ratings
    8% above category average
    Local SEO10.01 Ratings7.24 Ratings
    Social SEO9.01 Ratings8.24 Ratings
    Mobile SEO4.01 Ratings9.04 Ratings
    Global SEO10.01 Ratings8.24 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of gShift (discontinued) and Squirrly SEO
    Feature
    gShift (discontinued)
    6.0
    2 Ratings
    33% below category average
    Squirrly SEO
    7.7
    4 Ratings
    9% below category average
    Multi-domain support5.01 Ratings7.34 Ratings
    Integration with web analytics tools7.02 Ratings8.14 Ratings
    Best Alternatives
    gShift (discontinued)Squirrly SEO
    Small Businesses
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    gShift (discontinued)Squirrly SEO
    Likelihood to Recommend
    10.0
    (2 ratings)
    7.3
    (4 ratings)
    Support Rating
    -
    (0 ratings)
    7.0
    (1 ratings)
    User Testimonials
    gShift (discontinued)Squirrly SEO
    Likelihood to Recommend
    Discontinued Products
    gShift's pace of development is pretty amazing and they are very responsive to enhancement requests and other feedback on their solutions. gShift is well-suited for an agency environment where multiple clients need the basics in keyword rankings and website analytics and PPC reporting integration. gShift is less suited for a large organizations with multiple properties or web presences that are all integrated but require silos for reporting purposes or any type of parent-child reporting relationship that necessitates reporting at the property level as well as summarized reporting for all properties.
    Incentivized
    Read full review
    Squirrly Limited
    It is lightweight, very efficient and can be integrated in WordPress as well. When organizations want to optimize their content online, Squirrly SEO is probably the best option. It shows you exactly what needs to be improved on your page and makes suggestions. Moreover, the Focus Pages feature scans your pages and provides you with a probability of your ranking for the specific keyword.
    Read full review
    Pros
    Discontinued Products
    • Bringing most of your applications to one platform.
    • Managing Gmail Accounts.
    • Bringing all your communication channels to one spot.
    • Easy setup and account integration.
    Incentivized
    Read full review
    Squirrly Limited
    • Content optimization
    • Provide SEO tasks for a beginning user to follow.
    • WordPress site optimization.
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Minor bugs and defects are an ongoing issue - for example, PDF export capability for custom dashboards seems to be down frequently. While these type of defects are always resolved in 1-2 weeks, the fact that some of them keep reoccurring is an ongoing frustration.
    • Custom Dashboard functionality is limited to pre-set defaults as far as what data points or "beacons" as gShift calls them, that you could pull.
    Incentivized
    Read full review
    Squirrly Limited
    • Separate the marketing emails from the knowledge based emails.
    • Fix it so the plugin just works... like Yoast does.
    • Get live chat.
    Read full review
    Support Rating
    Discontinued Products
    No answers on this topic
    Squirrly Limited
    Whilst no live chat, you do get an answer.
    Read full review
    Alternatives Considered
    Discontinued Products
    They are very different tools can't compare them.
    Incentivized
    Read full review
    Squirrly Limited
    It just works even a no tech like me can figure it - takes a while to learn but worth it for sure
    Read full review
    Return on Investment
    Discontinued Products
    • We have been able to identify other keyword ranking opportunities and increase our on-site conversion rate.
    • gShift has helped us prioritize content and discover content that is over-performing, and better optimize that content and use it for remarketing purposes.
    Incentivized
    Read full review
    Squirrly Limited
    • It has allowed tasks to be completed in a timely and efficient manner.
    • The software has increased the rankings and reach of the organization, thereby increasing the number of people visiting the company's website.
    Read full review
    ScreenShots

    gShift (discontinued) Screenshots

    Screenshot of Web Presence Overview Dashboard - collection of data beacons to help focus on analytics, keyword and content performance trends, competitive visibility trends, keyword discovery, content discovery and competitor discovery.Screenshot of An agency level beacon designed to highlight keyword/content, analytics and domain-specific trends across multiple web presences.Screenshot of Keyword Dashboard - a collection of beacons designed to provide keyword visibility and discovery insights.Screenshot of Content Engagement Dashboard - Customizable kurl  dashboard designed to provide insight on content performance.Screenshot of Content Conversion Dashboard - Customizable kurl dashboard designed to provide insight into performance, optimization and ROI of content campaigns.Screenshot of Site Audit Recommendations - prioritized list of website issues based on technical SEO best practices.