ImportYeti vs. Tracxn

This tool proves invaluable in grasping the landscape of market participants and their interactions. It enables us to conduct comprehensive market research, equipping us with the knowledge we need to make informed decisions. While it excels in providing insights into the volume flow within the market, it may fall short when it comes to pricing or the value of trades. Nonetheless, its ability to decipher market players and dynamics remains a strong asset for our business. We can rely on this tool to navigate the market terrain and gain a competitive edge.

Well suited: - Good for scouting targets for clients, based on their industry preferences, maturity level, and investor profile preference - Helped in buy-side due diligence. Less appropriate - Lacking in terms of readily available insights, with sector reports published in-house being extremely shallow and hence not much of value addition.

Incentivized

• Great data on Suppliers and Manufacturers
• Easy connect to all the platforms manufacturer is on for product portfolio
• PowerQuery tool lets you export for further analysis

• Data management
• User friendly
• User centric

Incentivized

• Wish the ability to download I information was available
• Wish their was an availability to search by category (ie copper cookware; cutlery etc
• Being able to more easily see who else a supplier manufactures work with as helps you understand quality being produced

• Sector reports could be better e.g. competitors like CB Insights do a better job at it.
• Pricing is a bit steep, when compared to peers like Dealroom.
• Credibility of the data is a question mark (CB Insights has way more traction with investors).

Incentivized

After posting this (previously positive) review, all communication stopped from ImportYeti's side. Updating the review to reflect this.

ImportYeti is aimed for simplicity and cost effective solution. Many of its competitors provide a wide range of solutions, with a much greater price point. If you need a complete range of solutions, you may consider other options. ImportYeti is great in its scope, for querying the information regarding US imports. Is structured and really easy to use.

This beats all of the other programs. I have used all of them and Tracxn makes using the software so much easier. Using it daily I found out that it has an easy learning curve and a user-friendly interface. Data is more organized in this program as well.

Incentivized

• Cut competitor supplier analysis time down to a fraction

• Positive: Reduced time to source information.
• Positive: Helped in sharper insights, leading to better outcomes on scouting engagements.
• Negative: Pricing is on the higher side.

Incentivized