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Insequent Matrix (discontinued) vs. Surfer SEO

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Insequent Matrix (discontinued)

    Score6 out of 10
    N/AMatrix is the Enterprise or Agency level search engine optimization platform formerly developed and owned by Barcelona based company Intelligent SEO which was recently (Jan. 2014) acquired by American company Insequent, Inc to expand their offerings. Matrix presents the full panoply of SEO features, like search ranking and tracking, keyword and backlink monitoring and suggestions, site audit, competitor tracking and head-to-head comparison with the home team, also a landing page generator, and…N/A

    Surfer SEO

    Score8.8 out of 10
    N/ASurferSEO, from Polish company Surfer, is presented as a modern tool for SEOs and marketers for efficient and comprehensive on-page SEO optimization.

    $119

    per month

    Pricing
    Insequent Matrix (discontinued)Surfer SEO
    Editions & Modules
    No answers on this topic
    Standard
    $119
    per month
    Pro
    $219
    per month
    Peace of Mind
    $359
    per month
    Offerings
    Pricing Offerings
    Insequent Matrix (discontinued)Surfer SEO
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Discount available for annual billing.
    More Pricing Information
    Features
    Insequent Matrix (discontinued)Surfer SEO
    SEO
    Comparison of SEO features of Insequent Matrix (discontinued) and Surfer SEO
    Feature
    Insequent Matrix (discontinued)
    10.0
    1 Ratings
    26% above category average
    Surfer SEO
    8.1
    3 Ratings
    5% above category average
    Keyword analysis10.01 Ratings9.03 Ratings
    Competitive analysis10.01 Ratings9.03 Ratings
    Site audit / diagnostics10.01 Ratings9.02 Ratings
    Site recommendations10.01 Ratings9.01 Ratings
    Task management10.01 Ratings7.02 Ratings
    Backlink management00 Ratings4.01 Ratings
    SERP ranking tracking00 Ratings9.02 Ratings
    Page grader00 Ratings9.03 Ratings
    SEO Channels
    Comparison of SEO Channels features of Insequent Matrix (discontinued) and Surfer SEO
    Feature
    Insequent Matrix (discontinued)
    10.0
    1 Ratings
    27% above category average
    Surfer SEO
    7.0
    1 Ratings
    8% below category average
    Social SEO10.01 Ratings00 Ratings
    Mobile SEO10.01 Ratings7.01 Ratings
    Local SEO00 Ratings6.01 Ratings
    Global SEO00 Ratings8.01 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Insequent Matrix (discontinued) and Surfer SEO
    Feature
    Insequent Matrix (discontinued)
    10.0
    1 Ratings
    17% above category average
    Surfer SEO
    8.0
    2 Ratings
    5% below category average
    Multi-domain support10.01 Ratings8.02 Ratings
    Integration with web analytics tools10.01 Ratings8.01 Ratings
    Best Alternatives
    Insequent Matrix (discontinued)Surfer SEO
    Small Businesses
    Serpstat
    Score10 out of 10
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    Yoast
    Score8.5 out of 10
    Yoast
    Score8.5 out of 10
    Enterprises
    Google Trends
    Score8.6 out of 10
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Insequent Matrix (discontinued)Surfer SEO
    Likelihood to Recommend
    10.0
    (1 ratings)
    9.6
    (3 ratings)
    Usability
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    Insequent Matrix (discontinued)Surfer SEO
    Likelihood to Recommend
    Discontinued Products
    Absolutely, we recommend Matrix to every business to business partner or client we have. It has helped us crawl out of the dark ages and interface with a completely new audience of customers. We appreciate that they are always innovating so we get the best of the future pulled into the present.
    Incentivized
    Read full review
    Surfer
    Surfer is well suited for:
    • Creating (and resisting) articles and web pages to increase their SEO relevancy for a keyword.
    • To identify NLP terms and the frequency of terms to be added to the page
    • To find internal linking opportunities
    • To plan pillar pages/topic clusters
    Surfer is not a tool for
    • Technical SEO
    • Crawl Audits
    • Serp / Keyword Tracking
    • Project Management
    Incentivized
    Read full review
    Pros
    Discontinued Products
    • Site that is mobile friendly
    • Website integrated into Google platform for ads.
    • SEO dashboard is easy to use.
    Incentivized
    Read full review
    Surfer
    • Analysis for on-page ranking factors
    • Competition analytics
    • NLP Analysis for webpage content
    • Content SEO scoring
    • Content editor with details about what to rank for
    • Plugin that helps with search data on Google
    Incentivized
    Read full review
    Cons
    Discontinued Products
    • Web design is very sophisticated and beyond my capabilities.
    Incentivized
    Read full review
    Surfer
    • Can improve their algorithm to serve better for technical articles
    Read full review
    Usability
    Discontinued Products
    No answers on this topic
    Surfer
    Because, I've been using this tool since many years and I haven't looked for any other tool when it comes to content optimization
    Read full review
    Alternatives Considered
    Discontinued Products
    I think they are doing the right things, staying in their lane. I never like it when companies try to be everything to everyone. It dilutes their effectiveness on their core values to me. I want them to drill down and focus on the things they are already doing and keep making them better.
    Incentivized
    Read full review
    Surfer
    Semrush's content and page optimisation tool is quite poor; it's not in the same bracket as Surfer. Frase is a good alternative from a cost perspective (if not paying the AI writing functions), it's cheaper, and Frase's keyword/topic heatmaps are quite unique. Sufer has a better UI and a shorter learning curve. It has an advantage in that it offers internal linking recommendations, which Frase lacks. Surfer also has limited competitor analysis (backlinks and page speed), which Frase does not. Both tools allow you to choose the number of competitors on the SERPS
    Incentivized
    Read full review
    Return on Investment
    Discontinued Products
    No answers on this topic
    Surfer
    • SuferSEO has helped us rank in the top 10 for results that are over 1M in search volume
    • SurferSEO gives our team the ability to rank quicker than without the tool
    • SurferSEO helps us close prospects by showing them the depth of our analysis and knowledge.
    • SurferSEO makes our agency look and feel like a professional that knows what they are doing
    Incentivized
    Read full review
    ScreenShots