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Intouch Insight vs. LiftIgniter Real-time Personalization Platform

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Intouch Insight

    Score6 out of 10
    N/AIntouch Insight offers a portfolio of customer experience management (CEM) products and services that promise to help global brands delight their customers, strengthen brand reputation and improve financial performance. Intouch was founded in 1992 and works with over 300 brands in North America, offering its CEM software and services which include: customer experience management software survey software mobile forms software mystery shopping…N/A

    LiftIgniter Real-time Personalization Platform

    Score7.4 out of 10
    N/ALiftIgniter offers a real-time personalization platform that aims to empower marketers in eCommerce, Media and Consumer brands to leverage machine learning to deliver end to end personalization at scale for their consumers. The company says it helps enterprises transform their customer experiences across every touch point and deliver true customer centricity. Utilizing Augmented Intelligence, LiftIgniter promises to empower Marketing teams by offering both massive machine learning processing…N/A
    Pricing
    Intouch InsightLiftIgniter Real-time Personalization Platform
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Intouch InsightLiftIgniter Real-time Personalization Platform
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Intouch InsightLiftIgniter Real-time Personalization Platform
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    MindTouch
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    User Ratings
    Intouch InsightLiftIgniter Real-time Personalization Platform
    Likelihood to Recommend
    6.0
    (1 ratings)
    7.4
    (3 ratings)
    User Testimonials
    Intouch InsightLiftIgniter Real-time Personalization Platform
    Likelihood to Recommend
    InTouch Insight Inc.
    Intouch Insights is great for companies needing to a deeper look at their customer base without the need to pay for a consultant to do it. Intouch does enable you to reach people on all platforms (desktop, mobile, tablet) and lets you create a decent experience too. If you're a small marketing team, make sure you allow the appropriate time span to set up and use the software as it can eat into time.
    Incentivized
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    LiftIgniter
    LiftIgniter is well suited for:
    • Media companies without the resources to develop their own content recommendations systems.
    • eCommerce companies who want to get product recommendations live onsite quickly.
    LiftIgniter is less appropriate:
    • Organizations with a shallow content set onsite.
    Read full review
    Pros
    InTouch Insight Inc.
    • Compatible with most smartphones: Our forms can be viewed and used on almost every smartphone. Some outliers may be phones that are not up-to-date on software.
    • Variety: We can make an array of form types enabling us to really update our mobile experience. We also have a good selection of question types to use to build out engaging forms rather than stale ones.
    • Simple to use: The builder interface is really simple to use. You can drag your questions to shake up the order, add images if needed, and you can even provide a question description to give users more detail.
    Incentivized
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    LiftIgniter
    • It does a good job recommending content that is related to the current story a user is on.
    • It does a good job not recommending content the user has already viewed.
    • It does a good job being a recommendation engine for disparate sites with related content.
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    Cons
    InTouch Insight Inc.
    • Data can be "collected" offline: If the person uses the form offline, it's supposed to sync with our software after they come online. We've found that it doesn't always sync well and we have to use incomplete data or trash the form fill as a whole.
    • Set up is a little challenging: We had to work with a customer rep along with reading the help forum to get this set up the way we wanted it to be, causing us to use up time we didn't originally allot to it.
    • Issue alerts: While it does work most of the time, we have had a few hiccups with the issue alert functionality. We would actually find the issue or be informed of the issue before the software alerted us.
    Incentivized
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    LiftIgniter
    • Manually controlling certain undesired results is not straight forward and seems to often result in a lower CTR or conversion rates.
    • The LI Dashboard has limited features.
    Read full review
    Alternatives Considered
    InTouch Insight Inc.
    Compared to InTouch, these three look like amateurs. They are far too simple and do not have the mobile capability and mobile display appearance as InTouch. While they are cheaper alternatives, you'd be losing out on a lot of key benefits, especially with analytics, that InTouch delivers to its users.
    Incentivized
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    LiftIgniter
    It's the best. Our only other option was rolling out our own and LiftIgniter was easier to implement and performed better for related content.
    Read full review
    Return on Investment
    InTouch Insight Inc.
    • Positive: More reliable answers in a neater presentation.
    • Positive: Creation of more forms without adding more time, leading to more insights.
    • Positive: Reduction in cost on materials (paper, pens, etc) which equals the cost of the software.
    Incentivized
    Read full review
    LiftIgniter
    • Increased time on site
    • Decreased bounce rate
    • 5-15% CTR for users which saw recommendations
    Read full review
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