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Iris vs. Zeta Marketing Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Iris
Score 5.5 out of 10
N/A
N/A
$10
per month
Zeta Marketing Platform
Score 10.0 out of 10
N/A
The Zeta Marketing Platform enterprise marketing platform offers a cloud-based solution for customer outreach across search and listings, display ads, social networks, mobile devices, and also email correspondences with customers, with a built in data management platform.N/A
Pricing
IrisZeta Marketing Platform
Editions & Modules
Basic
$10
per month
No answers on this topic
Offerings
Pricing Offerings
IrisZeta Marketing Platform
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
IrisZeta Marketing Platform
Best Alternatives
IrisZeta Marketing Platform
Small Businesses
MediaMath
MediaMath
Score 7.4 out of 10
Mautic
Mautic
Score 10.0 out of 10
Medium-sized Companies
Adobe Real-Time CDP
Adobe Real-Time CDP
Score 8.3 out of 10
The Trade Desk
The Trade Desk
Score 9.0 out of 10
Enterprises
Adobe Real-Time CDP
Adobe Real-Time CDP
Score 8.3 out of 10
Criteo Commerce Growth
Criteo Commerce Growth
Score 8.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
IrisZeta Marketing Platform
Likelihood to Recommend
-
(0 ratings)
2.0
(1 ratings)
User Testimonials
IrisZeta Marketing Platform
Likelihood to Recommend
Iris Network Systems
No answers on this topic
Zeta Global
  • Good for very basic management of a search program.
  • Not good for much else since it is buggy and lacks many features that competitors offer.
  • Also may be good for someone who is looking for a low-cost DMS.
Verified User
Anonymous
Read full review
Pros
Iris Network Systems
No answers on this topic
Zeta Global
  • Good customer service.
  • They were flexible in allowing us to access backend data.
Verified User
Anonymous
Read full review
Cons
Iris Network Systems
No answers on this topic
Zeta Global
  • Buggy!
  • Lacks many features competitors offer (like labeling).
  • No clear roadmap for the future with their SEM product.
Verified User
Anonymous
Read full review
Alternatives Considered
Iris Network Systems
No answers on this topic
Zeta Global
Poorly. For example, Kenshoo's offering is fast, customizable, works with all publisher platforms, and more. IgnitionOne just doesn't stack up well against the competition and isn't investing in the product like it used to.
Verified User
Anonymous
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Return on Investment
Iris Network Systems
No answers on this topic
Zeta Global
  • Did push through implementations but was buggy
  • Fast UI
Verified User
Anonymous
Read full review
ScreenShots